VidBlog
by P.J. Bednarski, Staff Writer
Nobody talks much about politics until Labor Day and it ain't even July 4th yet. But Borrell Associates' new study on the future of political advertising shows that between now … Read the whole story
by Tyler Loechner
The Media Rating Council (MRC) on Monday officially green lighted the transaction of digital video ad impressions based on viewability. The announcement marks the … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
The rise of video content and channels on YouTube makes it more difficult for channel owners to generate revenue -- but those who find … Read the whole story
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by Wayne Friedman
TV networks continue to seek video-on-demand alternatives to extend their live programming and other video assets -- and for good reason. Nielsen now says … Read the whole story
COMMENTARY
by Steve Smith, Staff Writer
Ambitious in its aim to put devices first in its video production and distribution strategy, 120 Sports lets us ponder in what directions mobile-centric … Read the whole story
by Laurie Sullivan
Some of YouTube's fastest-rising video stars have the opportunity to make millions as more video shows turn into television shows and full-length feature movies. … Read the whole story
COMMENTARY
by Bob Garfield, Featured Columnist
Pity wretched Chet Kanojia and his martyred Aereo, a hapless victim of an out-of-touch Supreme Court that seems to think property rights and "honesty" … Read the whole story
by Karlene Lukovitz
The contest consists of four recipe challenges. Starting June 30 and every other week through Aug. 24, Martha Stewart will debut a new recipe … Read the whole story
COMMENTARY
by Mike Peralta, Op-Ed Contributor
Brands can no longer enter into digital agreements that lack visibility into how much of their money goes toward working media that accomplishes their … Read the whole story
by Joe Mandese
With its long-term contract with Nielsen set to expire today, the Fox Television Stations Group was preparing to become the first network-owned TV station … Read the whole story
COMMENTARY
by Joe Mandese
Coming of age, as I did, in the early 1970s, Bruce Lee became one of my personal heroes -- for many reasons -- but … Read the whole story
COMMENTARY
by David Baker, Op-Ed Contributor
Digging deeper into retail patterns and the impact of the transient mobile consumer, I've begun to change my thinking about gender-based control of household … Read the whole story