VidBlog
by P.J. Bednarski, Staff Writer
There's nothing subtle about it. Gannett Co. is introducing an ad that just takes over the screen on the home page and may play an ad without any say-so from … Read the whole story
by Larissa Faw
BSA's new "Build An Adventure" campaign features a series of short videos showcasing the diverse range of physical experiences the BSA has to offer, … Read the whole story
by Joe Mandese
Despite an apparent slowdown in the expansion of the advertising economy in recent quarters, U.S. ad spending is now projected to grow 4.9% next … Read the whole story
by Tanya Gazdik
"With the home buying and selling process becoming more social, we're always on the hunt for relevant ways to connect and engage with this … Read the whole story
by Tyler Loechner
Turn, a company with both a demand-side platform (DSP) and data management platform (DMP), has upped its ante on programmatic TV via a partnership … Read the whole story
by Laurie Sullivan
The mystery of who would acquire Twitch Interactive ended Monday after the company, along with its new parent, Amazon, confirmed the acquisition of the … Read the whole story
COMMENTARY
by Bill Drolet
It's often said that content is king and distribution is queen, but platitudes are a "moral without a fable." That's because relevance is actually … Read the whole story
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by Thom Forbes
While the television industry celebrated itself last night on broadcast television with host Seth Meyers remarking on the irony of the Emmy's honoring so … Read the whole story
COMMENTARY
by Richard Jalichandra
A recent op-ed asked the following question: After reading reports that "Procter & Gamble plans to buy 70-75% of its U.S. digital media using … Read the whole story
COMMENTARY
by Barry Janoff, Columnist
When it comes to movies in the sports genre, there are films that have made an impact - "Field of Dreams," "Hoosiers," "Raging Bull," … Read the whole story