VidBlog
by P.J. Bednarski, Staff Writer
All the different ways people can get over the top content almost blurs the fact that, already over half of the broadband population has an OTT service--and that's for a … Read the whole story
by Real-Time Daily Editors
Consumer sentiment about advertising fell nearly a point Wednesday, as the Ad Sentiment Index climbed to 95.4 from 94.7 on Tuesday. Sentiment for all … Read the whole story
by Laurie Sullivan
Publicis Groupe's VivaKi on Thursday launched a tool to evaluate ad placements through its programmatic media-buying platform, Audience On Demand. The tool, Quality Index, … Read the whole story
by Erik Sass
Hispanic digital video network MiTu is joining forces with Maker Studios to create video content targeting Hispanic millennials. Under the terms of the deal … Read the whole story
COMMENTARY
by Larry Dobrow, Featured Columnist
We've got five interesting-for-different-reasons clips this week, none of which are worth more than three paragraphs. Thus it's time for another installment of Short … Read the whole story
COMMENTARY
by Joe Mandese
It's a good thing Tyler Loechner edits Real-Time Daily, and not me. That's because he understands programmatic ad technology better than I do. And … Read the whole story
COMMENTARY
by George Simpson, Featured Contributor
I saw an interesting lament from a marketer that has been trying to reach prospects by phone, but is frustrated because "nobody answers their … Read the whole story
COMMENTARY
by Wendy Davis, Staff Writer
FCC Commissioner Jessica Rosenworcel is emerging as one of the leading critics of a plan to allow broadband providers to create online fast lanes. … Read the whole story