VidBlog
by P.J. Bednarski, Staff Writer
StyleHaul is a collection of 4,000 YouTube channels that centers on having young women show off and enthuse over clothing and beauty products, and has been growing in leaps and … Read the whole story
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by Richard Whitman, Columnist
Do you watch "Mad Men?" Silly question, I know. But have you seen the "Mad Men" spoof that Toronto-based agency Zulu Alpha Kilo did … Read the whole story
COMMENTARY
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With midterm elections this week, reports of campaigns spending record-breaking amounts on political advertising are all over the news. And while TV is definitely … Read the whole story
by Wayne Friedman
Television political advertising spending among key federal and gubernatorial races this season is roughly the same as in the midterm election season four years … Read the whole story
by Tyler Loechner
Just over one year ago, news broke that AOL, Microsoft, Yahoo and Yieldex agreed to come together to adopt "programmatic direct" as their trading … Read the whole story
COMMENTARY
by Maarten Albarda, Featured Contributor
Wall Street doesn't understand brand value. I am a great believer of a free and open economy, and I love making money. But I … Read the whole story
COMMENTARY
by Tyler Loechner, Staff Writer
The ironically named OpenDirect API from the Interactive Advertising Bureau (IAB) is just as paradoxical as the trading method it is designed for: programmatic … Read the whole story
COMMENTARY
by Jim Gilmartin, Columnist
For almost a quarter of a century we've advocated the wisdom of David B. Wolfe author of "Serving the Ageless Market, Ageless Marketing, Firms … Read the whole story
COMMENTARY
by Bob Garfield, Featured Columnist
I don't know which to fear more: the possibility that the index is wrong, and the wobbling ad industry goes to its knees, or … Read the whole story