VidBlog
by P.J. Bednarski, Staff Writer
Maker Studios chief content officer Erin McPherson tells the interactive deep thinkers that the strength of native advertising is that it speaks directly to consumers' attitudes and can be content … Read the whole story
by Joe Mandese
Four years into assuming oversight of the so-called "NewFronts" marketplace -- the digital media industry's answer to TV's upfronts -- the Interactive Advertising Bureau … Read the whole story
COMMENTARY
by Gord Hotchkiss, Featured Contributor
Google is possibly the most interesting company in the world right now. But being interesting does not necessarily equate with being successful. And therein … Read the whole story
COMMENTARY
by Erik Sass, Staff Writer
Facebook is here to help enable your hyperactive social life with a new facial recognition feature that scans your photos and automatically identifies people, … Read the whole story
by Wendy Davis
A coalition of major ad industry groups are rolling out a new program that aims to "validate" companies that offer anti-piracy services to ad … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
We already have TV sets with sensors that can see our living/watching activity through interactive TV exercise games/software. Now smart TVs have another option: … Read the whole story
COMMENTARY
by Ted May
Why is watching TV still considered a guilty pleasure, like eating junk food, even in this golden age of television? The "Media Diet" movement … Read the whole story
by Gavin O'Malley
Part benevolence, part business, Facebook is expanding its Internet.org initiative throughout much of India. In partnership with regional phone operator Reliance Communications, the social … Read the whole story
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by Amy Corr
POPSUGAR hired Eileen Carty as executive vice president, brand partnerships. Read the whole story
by Sarah Mahoney
But the category is fragmenting, with products increasingly available in such value channels as grocery, dollar and warehouse/club stores, as well as in salons … Read the whole story