Pay TV operators--cable and satellite--added 101,000 new customers in the fourth quarter of 2014. But the newly revived housing market is growing faster than ever and those pay services are … Read the whole story
Asics' new ad starts with a lone runner, who sounds a ram's horn. That summons a herd of his people, who emerge from the … Read the whole story
As the audience for digital video and the ads that come with it grows significantly year-over-year, marketers are becoming more sophisticated in the metrics … Read the whole story
Representatives for a group of young children are appealing a judge's decision to dismiss a lawsuit accusing Google and Viacom of violating a federal … Read the whole story
Toro, a company that helps developers promote their apps on Facebook, has been acquired by Google. The news was announced on the startup's Web … Read the whole story
A little more than half of all premium long-form and live TV content comes through TV Everywhere-approved, advertising-based digital sites, according to a new … Read the whole story
It must be the week for glorious creative pontification. Just a few days ago, I shared with you a video created by David Brier … Read the whole story
A slight drop in the Digital Engagement Index allowed People Magazine to sneak onto the leaderboard for the first time. Supported by popular posts … Read the whole story
The Digital Advertising Alliance is helping keep the industry on the right side of the privacy issue with this week's unveiling of two new … Read the whole story
From poverty to inept governments, the Web is facing ever greater barriers to growth. As a result, its rate of expansion has declined for … Read the whole story
Mike's Hard Lemonade launched an animated TV spot that tells the story of the brand's inception. It was founded back in 1999, so I … Read the whole story