Last year at the NewFronts for online content providers, Sony's Crackle made it clear it was REALLY in the TV business. This year, it's decided to pull out of the … Read the whole story
Although video on demand is a big benefit to many TV viewers, one element of VOD activity remains a frustration: Not being able to … Read the whole story
Mobility opens up new opportunities for narrowcasting to niche video tastes. But it also requires a re-thinking of the interfaces we need to access … Read the whole story
Integral Ad Science, a digital ad measurement firm, on Thursday announced it has received accreditation from the Media Rating Council (MRC) for its video … Read the whole story
Overtaxed or merely lazy parents, take heart! You will soon have yet another source of kid-friendly mobile content to serve up to your beloved … Read the whole story
Google paid $25 million for the rights to use the .app top-level Web domain name, one of many the company aspired to gain, but … Read the whole story
There was a ton of buzz around "Fifty Shades of Grey" in almost every stage of its development, from the moment the cast was … Read the whole story
A fourth-quarter 2014 slowdown in broadcast TV advertising came primarily from automotive and financial service/real estate marketers. Automotive companies -- the biggest category, with … Read the whole story
Viewability has been touted as the buzzword of 2015, but the truth is that the digital media industry is just starting to tackle the … Read the whole story
What happens when Caterpillar trucks in a single generator to Yuhu Village, a remote town in China? It cranks out 252,000 watts and fires … Read the whole story
Google's YouTube still doesn't make a profit, although it pulled in a big $4 billion in revenue in 2014, up from $3 billion in … Read the whole story
Programmatic video ad platform TubeMogul on Thursday announced its fourth-quarter 2014 earnings, beating estimates by around $4 million with $36.1 million in revenue on … Read the whole story