VidBlog
John Hendricks, who founded cable's Discovery Channel in 1985 and built it into an empire, just launched CuriosityStream, an online documentary and non-fiction Website that will sell subscriptions rather than … Read the whole story
AOL plans to announce Thursday a global partnership with Kenshoo that will provide technology that allows brands to advertise across its network to target … Read the whole story
Part of the effort is a new website, TeamFram.com, that includes a series of videos called "Done Right," featuring interviews with the athletes and … Read the whole story
The campaign for the L'Oreal-owned brand, scheduled to break in the U.S. next month, uses results of an IPSOS survey in digital and social … Read the whole story
I love the water but my swimming skills need work. Anyone who loves the water will enjoy "Fueled by Water," a 2:30 brand video … Read the whole story
States United to Prevent Gun Violence launched a 3:30 video that shows what happens when a gun store opens in the middle of New … Read the whole story
Yahoo announced Wednesday that Audience Ads, supporting demographic and behavioral data for programmatic buying, now integrates into the BrightRoll Demand Side Platform. The move … Read the whole story
- COMMENTARY
Sunday is the best day of the week for consumers to watch videos about your product. So says the latest benchmark study from e-commerce … Read the whole story
- COMMENTARY
People can stop wondering whether "real" television programming will escape the multichannel bundle and find its way to U.S. homes through online streaming services. … Read the whole story
- COMMENTARY
Mobile's potential has been constrained by its superficial likeness to the Web. We are missing too many of the device's unique characteristics and promise … Read the whole story
COMMENTARYLate last year, Apple more or less reintroduced iAd, its mobile ad platform that had failed to take off since launching five years ago. … Read the whole story
- COMMENTARY
At its heart, the viewability problem online stems from the structure of ad products. Standard ad forms are not designed to capture attention. There's … Read the whole story
