Cats Vs. Cancer tries to give cute cat-video lovers a way to justify their fixation. The site shows cat videos while raising money for research. Read the whole story
Unruly, a video ad tech firm, on Wednesday announced new targeting features that it claims are based on consumers' emotional states. The company, which … Read the whole story
ESPN Research announced the results of a "Valuing Video" study from the ESPN Lab at the 4A's Transformation conference. The study explores the impact … Read the whole story
If your marketing isn't working, it's because you may not know whom you're talking to. After all, if you don't know your audience, how … Read the whole story
Programmatic video ad platform Virool on Wednesday announced the launch of a new in-feed video ad unit for desktop and mobile, including iOS mobile … Read the whole story
Speaking at the AAAA's Transformation Conference in Austin, AOL CEO Tim Armstrong isn't 100 percent happy with agencies delivering on all their hype about … Read the whole story
Videology, a programmatic video ad platform, has joined FreeWheel's FourFronts program, crafted in the mold of a "programmatic direct" marketplace. The announcement of Videology … Read the whole story
On Demand, premium channel subscriptions, TiVo, satellite radio - these are all services that have gained widespread traction over the past few years. With … Read the whole story
AOL is letting Roku users to get a first look at the pilot for "Connected," a new reality series AOL otherwise premieres on March … Read the whole story
New over-the-top TV services may endure higher costs, which may raise costs for consumers -- especially when considering packages including major over-the-air broadcasting networks … Read the whole story
The new ads from Deutsch L.A. are also satiric, but in a creepier, heavier-handed vein, in which the (no doubt intentionally over-the-top) implication is … Read the whole story
"Marriott Traveler" should appeal to younger business and leisure travelers who want to experience something unique during their travels and share their adventures with … Read the whole story