VidBlog
by P.J. Bednarski, Staff Writer
Total viewership will increase in 2015, says eMarketer as digital media and television share the wealth and as mobile devices hog the device spotlight. The company says U.S. adults will … Read the whole story
by Laurie Sullivan
Microsoft's Bing and Yahoo made some changes to keep the search partnership "productive." The revised deal gives Yahoo the ability to enhance the search … Read the whole story
by Wayne Friedman
Netflix keeps growing -- in terms of subscribers in the U.S. and worldwide. In the first quarter, the subscription video on demand service added … Read the whole story
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by Tyler Loechner
On the heels of the launch of WideOrbit's programmatic TV marketplace, some of the demand-side platform (DSP) partners are now being named. WO Programmatic … Read the whole story
by Tanya Gazdik
Consumers are no longer tied to one specific "go-to" drink and now make their choice by type of occasion, according to the Beverage Information … Read the whole story
by Wayne Friedman
U.S. adults continue to spend more time watching all TV-video content. This year, adults will spend on average 5 hours and 31 minutes per … Read the whole story
COMMENTARY
by Steve Smith, Staff Writer
Five years into the app revolution, there remain fresh and inspiring design and content ideas. We are still just glimpsing what this format is … Read the whole story
COMMENTARY
by Al Chen
According to SocialMediaToday, 2014 was all about the chief content officer. This year we're seeing more chief native officers, as the need to integrate … Read the whole story