VidBlog
by P.J. Bednarski, Staff Writer
In what FreeWheel calls "the new living room," which is just wherever you are, live viewing is up 140% over a year ago and authenticated viewing up 328%. Read the whole story
by Gavin O'Malley
Retailers are driving the boom in programmatic ad spending, new research finds. This year, the U.S. retail industry will spend $3.71 billion to purchase … Read the whole story
COMMENTARY
by Erik Sass, Staff Writer
Ad blocking is no longer limited to desktop browsers, with this week's announcement that Adblock Plus is launching its own mobile browser with ad-blocking … Read the whole story
by Wayne Friedman
Illegal video streaming for movie and TV content on Web sites generated more than $200 million dollars in advertising revenues in 2014. Some 589 … Read the whole story
COMMENTARY
by Ash Nashed
Premium-brand publishers, many of them household names, are driving their readers directly to startup competitors' sites for just pennies per click, by making outbound … Read the whole story
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by Amy Corr
Volkswagen Golf TDI launched an adorable social media campaign dispelling myths about diesel. The clean diesel campaign stars the "Golden Sisters," a sassy group … Read the whole story
COMMENTARY
by Jeremy Ostermiller, Op-Ed Contributor
An important shift in online video advertising is ushering in a new era of video consumption. Some of the biggest online media platforms, including … Read the whole story