VidBlog
by P.J. Bednarski, Staff Writer
YouTube put out one of those videos and Web posts that everybody reading and watching must have known was motivated by a new, sudden need to show how deeply it … Read the whole story
by Gavin O'Malley
Determined to get deeper into users' minds, Facebook is becoming more sensitive to their every move. Now, in addition to "likes" and the time … Read the whole story
COMMENTARY
by Ryan Bifulco, Op-Ed Contributor
Native advertising is booming. EMarketer projects $4 billion in U.S.native ad spending for 2015 while Business Insider forecasts $8 billion. If we meet in … Read the whole story
by Wayne Friedman
TV binging is growing. But while it can bring much joy to consumers, it can also bring the blues. A new study on TV … Read the whole story
COMMENTARY
by Charlene Weisler, Op-Ed Contributor
Fighting market change is futile. The consumer is in charge, and it's up to the industry to evolve. That's according to the recent Multichannel … Read the whole story
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by Amy Corr
Lean Cuisine has launched an online video to support its rebranding theme, #WeighThis. Rather than stressing about a number on a scale, Lean Cuisine … Read the whole story
COMMENTARY
by Andreas Schroeter, Op-Ed Contributor
TV advertising is far from dead; it's just ready for a massive change. Programmatic TV, the automation and optimization of the TV ad buy, … Read the whole story