VidBlog
YouTube's AdWords has been touting the marvels of its 360 degree ads. Immersive. Engaging. And probably an advertising flavor of the week. Read the whole story
- COMMENTARY
In the next 12 months, the concept of cord-cutting is going to really take hold - a huge opportunity for television companies, as they … Read the whole story
Overall, Disney's cable networks grew 5% to $4.1 billion in revenue with operating income 7% higher to $2.1 billion. Disney's broadcasting businesses had a … Read the whole story
- COMMENTARY
Nowhere is that need for ad tech's maturation more clear than with viewability, one of the key metrics for all stakeholders in our ecosystem. … Read the whole story
In the video, Ashraf sings, "Unilever dumped toxic mercury in Kodaikanal, poisoning its workers and the forest..." Read the whole story
COMMENTARYWhat does Yahoo want with the fashion shopping Web site Polyvore, where mobile app visitors rose 36% in June 2015, compared with the year-ago … Read the whole story
It's campaigns like this that make me feel like a technological cavewoman. In today's digital world, it's rare to see anyone pay or carry … Read the whole story
It's not easy to earn brand loyalty from Generation X, the set of consumers sandwiched between two larger groups -- Millennials and baby boomers, … Read the whole story
