VidBlog
by P.J. Bednarski, Staff Writer
Extreme Reach, a video advertising management and delivery solutions provider, has introduced an open-platform monitoring tool that can flag agencies when an online ad is being shown in violation of … Read the whole story
COMMENTARY
by Anupam Tewari, Op-Ed Contributor
Leading brands conceive of, and create, brand experiences that seem all too discrete; too specific to their media environments and platforms, and less-aligned to … Read the whole story
COMMENTARY
by Erik Sass, Staff Writer
Vice reporters have apparently run afoul of the Turkish government, which has been employing increasingly repressive measures against news organizations reporting on the confused, … Read the whole story
COMMENTARY
by Stan Mack, Featured Contributor
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COMMENTARY
by Jan Rezab, Op-Ed Contributor
Digital video is taking off as a marketing tool, and brands are using it in more and more creative ways on social media. For … Read the whole story
COMMENTARY
by Gavin O'Malley, Staff Writer
By most measures, female-focused negativity (or cattiness, or whatever you want to call it), reigned supreme at MTV's Video Music Awards last night. Yep, … Read the whole story
by Wayne Friedman
Viewing with over-the-top streaming devices on connected TV sets is rising sharply -- 380% in the first quarter of this year -- yet engagement … Read the whole story
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by Maya Abulashvili
Matt Britton argues that the counterculture of the Sixties has become the culture today. We are now living in a "hyper-socialized, experience-obsessed marketplace" that … Read the whole story