VidBlog
by P.J. Bednarski, Staff Writer
New research from Unruly Media shows that millennial men are far more likely than women to have intense emotional reactions to video ads. In fact, men 18-34 are also more … Read the whole story
by Wayne Friedman
TV Everywhere viewing -- authenticated viewing of premium TV content on digital devices -- was up 63% to 159 billion online video starts in … Read the whole story
COMMENTARY
by Erik Sass, Staff Writer
Most consumers don't understand the business models which support their favorite publications. Specifically, the role played by advertising, now threatened by the growing use … Read the whole story
by Laurie Sullivan
As browsers quickly drop their support for Flash, advertisers and their agency partners scramble to understand the nuances of HTML5. "Media Daily News" talks … Read the whole story
by Erik Sass
As Apple prepares to launch the new Apple News app, the technology giant is signing up publishing partners at a rapid clip. That reflects … Read the whole story
COMMENTARY
by Brian Shin, Op-Ed Contributor
A notoriously difficult season to catch consumers' attention, back-to-school is a crucial time of the year for retailers to increase sales in an overcrowded … Read the whole story
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by Wayne Friedman
Since their dramatic fall about a month ago, media stocks have dropped a massive 14% in one month, according to one measure -- much … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
So what are the odds that TV commercials for Sony Pictures' football movie "Concussion" finds its way onto the NFL Network later this year? … Read the whole story