Emphatically, Moffett Nathanson Research says, "the changing nature of video consumption is no longer debatable." Read the whole story
This week Google, Intel, Netflix, Cisco, Mozilla, Microsoft and Amazon announced the formation of the Justice League of Internet Video -- also known by … Read the whole story
Google's tool that places ads alongside football-related search results will prove lucrative not only for the National Football League (NFL), but for brands selling … Read the whole story
According to a recent comScore report, digital advertising is expected to become the No. 1 media category in 2016. Revenue for the category totaled … Read the whole story
Will Millennial Media provide the spark that AOL needs to ignite its mobile ad business? The company now has 238 million reasons to hope … Read the whole story
"Will the real Stephen Colbert please stand up?" The question is whether Colbert can unzip himself from the "costume" he wore on "The Colbert … Read the whole story
Facebook is looking to secure its domination of mobile advertising with a slick new format that allows users to interact with several layers of … Read the whole story
Once upon a time, fall meant an end to a long slog of summer reruns and the arrival of all-new Must See TV. While … Read the whole story
The kids are back in school, ragweed and 24 presidential hopefuls are in the air, we're already at G in the tropical-storm alphabet. Fall … Read the whole story
By 2017, Facebook is now on track to rake in roughly $12.14 billion in U.S. digital ad revenues. Although Google is expected to remain … Read the whole story
The campaign encourages Latino fans to use #OrgullosoDeSer and #[InsertLastName] to post special family moments and their own reasons for being proud to be … Read the whole story