VidBlog
by P.J. Bednarski, Staff Writer
Viewers and voters can't do anything about the nauseating political ads that will fill TV airwaves pretty soon. But to avoid the $1 billion aimed for online political spending, they … Read the whole story
by Wayne Friedman
YouTube is projected to be the top over-the-top video service provider this year -- and five years from now -- in terms of monthly … Read the whole story
COMMENTARY
by Erik Sass, Staff Writer
An array of big publishers are taking their cue from Nescafe and celebrating the moments of our lives with Twitter's new, curated news feature, … Read the whole story
COMMENTARY
by Joe Mandese
Some years ago, one of the smartest guys I know in the media industry used a surprising analogy to describe the business to me. … Read the whole story
by Laurie Sullivan
Data science tech company Civis Analytics began rolling out a media optimizer Tuesday. Company founders claim it will reinvent TV ad planning. The goal … Read the whole story
COMMENTARY
by Jack Loechner, Staff Writer
Marketing Charts notes that almost 9 in 10 marketing, sales and business professionals surveyed around the world say that video marketing's effectiveness is on … Read the whole story
by Wayne Friedman
After many years of offering TV station ratings and TV network viewing data, Rentrak is starting up a data service for syndication TV programming. … Read the whole story