VidBlog
by P.J. Bednarski, Staff Writer
True or false: People don't watch networks. They watch Netflix. Read the whole story
by Wayne Friedman
Connected TV users will continue to rise over the next five years --- but at slower growth rates as it reaches higher U.S. penetration. … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Cable guys "hated" Netflix, according to Greg Maffei, CEO of Liberty Global, in a recent Deadline story. Maybe that isn't news. But the question … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Computers are just beginning to identify emotions communicated by the facial expressions in an image. Some call this face tracking -- and it will … Read the whole story
by Steve McClellan
A new report from IHS Economics & Country Risk, backed by the ANA and The Advertising Coalition, concludes that the nearly $300 billion in … Read the whole story
COMMENTARY
by Bob Garfield, Featured Columnist
In mourning, as in medicine, the guiding principle of condolence is "First do no harm." Read the whole story
by Felicia Greiff
Forrester Research predicts some big changes in media buying for B2C marketers in 2016, with easier access to insights and improved tech. Advances in … Read the whole story
COMMENTARY
by Chuck Martin, Staff Writer
As the number of Internet-connected televisions hits serious mass market numbers, the marketing question of the day is how consumers will deal with the … Read the whole story
by Erik Sass
NFL topped the leaderboard collecting an impressive 5.4 million engagements on Sunday. Over three million Instagram engagements supported a 331% increase in digital engagement … Read the whole story
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by The Editor
MEDIA Agency of the Year: Starcom MediaVest Group; OMMA Digital Agency of the Year: 360i; Holding Company of the Year: WPP; Social Agency of … Read the whole story
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by Thom Forbes
Thanks to a well-orchestrated rollout that began in early September with a live-streamed, 18-hour unboxing event in 15 cities worldwide, Star Wars is becoming … Read the whole story
COMMENTARY
by Susan Frech, Columnist
You always know you have something new when spell check gives you the squiggly red line under a word, right? For many marketers, that … Read the whole story