VidBlog
by P.J. Bednarski, Staff Writer
The new FreeWheel Q3 Monetization Report says 65% of all ad views from long-form programming are now coming from behind authenticated, TV Everywhere walls. Ayear ago, that accounted for "just" … Read the whole story
by Wayne Friedman
Over-the-top video platforms continue to see sharply higher new business and usage -- and will see rapid growth in five years. Overall, nearly 60% … Read the whole story
COMMENTARY
by Erik Sass, Staff Writer
The media world is wiping a tear from its eye this morning -- or maybe it's just heaving a sigh of relief -- with … Read the whole story
by Wayne Friedman
Strong evidence of a more robust scatter TV ad market shows near double-digit percentage growth in October -- TV's best monthly performance in nearly … Read the whole story
COMMENTARY
by David Dague, Op-Ed Contributor
For mobile streaming music providers, lifestyle magazine publishers and sports news enterprises that don't publish localized content, accessing and publishing local events and activities … Read the whole story
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by Amy Corr
My first thought was "How'd he do that?" Chicago Blackhawks player Jonathan Toews gets paid big bucks for his impressive wrist/eye coordination. The hockey … Read the whole story
COMMENTARY
by Chuck Martin, Staff Writer
Amid numerous forecasts around the impact of mobile on holiday shopping comes a new way to use mobile phones to see what people are … Read the whole story
by Karlene Lukovitz
The spot ranked #12 in "USA Today"'s viewer-panel-determined Ad Meter, and won the inaugural Super Clio award for best ad in the game for … Read the whole story
COMMENTARY
by Robert Passikoff, Op-Ed Contributor
To answer the question of whether brand Trump can become President Trump we asked 1,350 registered Republicans in the nine U.S. Census Regions to … Read the whole story
COMMENTARY
by Daisy Whitney, Op-Ed Contributor
Buffering is still a big enemy of the growth of video. Many consumers have a low tolerance for anything less than a quick and … Read the whole story