This new data has nothing much to do with page views or quarter hours. It is simpler than that, reporting just how many adults are perched on platforms, for how … Read the whole story
Remember when on-demand video was a quaint little subset of the TV business? Or how about when it was a service provided only by … Read the whole story
How will a dramatic decrease in workers support this massive, increased aged population? This forecast is not just for countries like Japan and Germany … Read the whole story
From new platform experiences that introduced content to untapped audiences to the floodgates opening on ad blocking, publishers are emerging from last year with … Read the whole story
If you're going to use social media, expect a conversation. And, you'd better be ready to respond in a meaningful, engaging way. Read the whole story
I just read a really great article from Jim Spanfeller, chairman emeritus of the Interactive Advertising Bureau and CEO of Spanfeller Media Group, that … Read the whole story
The partnership is designed to help WPP and GroupM clients utilize Fullscreen's vast network of content creators on YouTube and other platforms and related … Read the whole story
LAS VEGAS -- Streaming content continues to grow, as nearly 60% of respondents from a global survey found that people frequently stream content in … Read the whole story