VidBlog
by P.J. Bednarski, Staff Writer
Mark Zuckerberg got headlines last month predicting a coming world of overwhelming video use online. The thing is, we're already there. Read the whole story
COMMENTARY
by Wendy Davis, Staff Writer
Charter's plan to acquire Time Warner Cable and Bright House Networks is drawing more scrutiny on Capitol Hill. Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
adMarketplace, Apple, Bing, Facebook, Google, Instagram, and Yahoo, among others, hold a place in cross-channel campaigns, but marketers still need to learn how to … Read the whole story
COMMENTARY
by Gord Hotchkiss, Featured Contributor
Not all the stories of disruption are of the "David vs. Goliath" variety. Sometimes they are more of the "David vs. Goliath vs. innocent … Read the whole story
COMMENTARY
by Alyse Lorber
Snapchat is set to become the biggest battleground for marketers looking to reach young consumers. The key for Snapchat's users is the platform's intimacy, … Read the whole story
COMMENTARY
by Tobi Elkin, Staff Writer
Who's afraid of ad blocking? I would hazard to guess, just about everyone but consumers, the ad blocking companies themselves and mobile carriers. Read the whole story
by Felicia Greiff
Programmatic video ad platform TubeMogul pulled in $59 million in revenue for the last quarter of 2015, beating estimates and tracking an increase of … Read the whole story
by Wayne Friedman
Top Oscars TV ad spenders like Samsung, Netflix and Android also got an impressive social media bounce. Samsung scored a 883% "penetration per thousand" … Read the whole story