It turns out the shrewdest user of digital media is a megalomaniac billionaire. Can you get a selfie with him? Read the whole story
Five months after the IAB proposed a kinder, gentler, LEANer solution to ad blocking, the digital ad trade bureau is proposing that publishers take … Read the whole story
Never mind "content is king." Never mind creating engaging brand stories. Their chances of being heard or seen are decimated by a rigged system … Read the whole story
The new office will serve as "an outpost in the company's network of digital teams and provide additional engineering and product development for Conde … Read the whole story
Experts said the use of content would explode this year in ways not seen in the past. I'm not sure they imagined the ability … Read the whole story
For every dollar saved on reduced TV spending, some advertisers could lose three times the amount in sales. A study of 11 of 15 … Read the whole story
Consumer products marketers don't have to manipulate consumers into acting against their own self interest or persuade them to accept a fictional alternate reality. … Read the whole story
Forget like; it's all about the love in an online video for the 2016 Chevrolet Malibu. The company reacted to Facebook's new Reaction buttons … Read the whole story
Faster load times are to the mobile age what faster broadband was to desktop computing: everything. That, quite simply, is why Facebook needs Instant … Read the whole story
Always recorded a strong weekend on the leaderboard as the brand's #LikeAGirl campaign continued to generate high levels of engagement. The brand's recent 'Girl … Read the whole story