VidBlog
by P.J. Bednarski, Staff Writer
Lots of technology is employed simply because it can be, not because it makes sense. As an example, consider "Live From E," which is a new painful waste of time … Read the whole story
by Sara Guaglione
Technology media company IDG recently unveiled its first company-wide branding campaign, designed to unify its corporate identity to global marketers. IDG's new tagline is … Read the whole story
by Laurie Sullivan
Google hopes to become the first American Internet provider to connect Cuba with the rest of the world by expanding WiFi and broadband access … Read the whole story
by Larissa Faw
And if you visit you just might like it there, too. The new campaign is from Portland-based Wieden+Kennedy. The concept is designed to give … Read the whole story
by Wayne Friedman
Content is tailored for each individual platform, and marketers can also use this content for distribution across their platforms -- mobile sites, apps and … Read the whole story
by Larissa Faw
But not by much. The Publicis Groupe-owned agency now predicts this year's growth will reach 4.6% to $579 billion, down a tick from the … Read the whole story
COMMENTARY
by Jack Loechner, Staff Writer
The headline news from a recent eMarketer forecast is that digital is expected to overtake TV next year in US ad spending. Instead, the … Read the whole story
COMMENTARY
by Maarten Albarda, Featured Contributor
eMarketer released its Media Usage Around the World report this month. If you love data and stats, this is one for you. It is … Read the whole story