VidBlog
But respondents in a Defy Media study do understand that advertising supports their YouTube favorites; they're just bugged by the interruptions. Read the whole story
Lakshman Krishnamurthi, a marketing professor at Northwestern University's Kellogg School of Management and co-author of the research, explains how those small screens shape shopping … Read the whole story
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TLC is expanding into a new area of unscripted programming with the launch of a new online hub for social media stars and video … Read the whole story
"By sponsoring the BabyCenter video series, we are offering parents more solutions and expanding the support we deliver to them," says Kelly Fanning, senior … Read the whole story
Mirroring more traditional TV spots, Instagram recently began letting brands run ads up to 60 seconds in length. Previously, the Facebook unit had capped … Read the whole story
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Influencer marketing combined with native advertising is a potentially powerful and compelling combination. Read the whole story
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My recovery from a vicious cold last weekend was helped greatly by bingeing on season 4 of "House of Cards." Throughout, I was reminded … Read the whole story
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In a big media day we have "The Times" shying away from rolling news as BuzzFeed embraces it and Red Bull Media House gets … Read the whole story
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The total community approach (online community, social channels, and brand experts) is growing, says the report. Social usage is becoming just a normal way … Read the whole story
