VidBlog
by P.J. Bednarski, Staff Writer
Watch this grow. Having a more front-and-center Facebook Live strategy seems to be the intent of yesterday's announcement that Facebook will give its not-quite one year old Live prominent placement … Read the whole story
-
by Tobi Elkin
A panel of ad executives and AdBlock Plus debated ad blocking at OMMA San Francisco on Wednesday. Needless to say, there were no decisive … Read the whole story
COMMENTARY
by Jack Loechner, Staff Writer
DEFYMedia's previous Acumen Report Constant Content reported how digital media attracts more youth for more hours than TV, and digital celebrities have greater appeal … Read the whole story
by Gavin O'Malley
Further flexing its live video muscles, Facebook plans to prominently place a video tab right in its Messenger app. Facebook is also rolling out … Read the whole story
-
by Richard Whitman, Columnist
Yup. Just when you think you've been around long enough to proudly proclaim "I've seen it all," some newfangled thing pops up. Today, that … Read the whole story
-
by Richard Whitman, Columnist
Rewarded video ads are just ads that offer the player something (game points, extra lives, a chance to win game currency) in return for … Read the whole story
COMMENTARY
by Steve Sternberg, Featured Columnist
Too many studies just seem to be repackaging what we've seen over and over again throughout the years. People need to understand that there … Read the whole story