Watch this grow. Having a more front-and-center Facebook Live strategy seems to be the intent of yesterday's announcement that Facebook will give its not-quite one year old Live prominent placement … Read the whole story
A panel of ad executives and AdBlock Plus debated ad blocking at OMMA San Francisco on Wednesday. Needless to say, there were no decisive … Read the whole story
DEFYMedia's previous Acumen Report Constant Content reported how digital media attracts more youth for more hours than TV, and digital celebrities have greater appeal … Read the whole story
Further flexing its live video muscles, Facebook plans to prominently place a video tab right in its Messenger app. Facebook is also rolling out … Read the whole story
Yup. Just when you think you've been around long enough to proudly proclaim "I've seen it all," some newfangled thing pops up. Today, that … Read the whole story
Rewarded video ads are just ads that offer the player something (game points, extra lives, a chance to win game currency) in return for … Read the whole story
Too many studies just seem to be repackaging what we've seen over and over again throughout the years. People need to understand that there … Read the whole story