VidBlog
by P.J. Bednarski, Staff Writer
YouTube's annual Brandcast is a great event, but why does it seem every year the stars advertisers put money on ought to be wearing name tags? Read the whole story
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by Tobi Elkin
Goodway Group, a managed-services programmatic media firm, on Monday released a white paper whose findings run counter to the industry's 100% viewability standard. Findings … Read the whole story
COMMENTARY
by Gordon Plutsky, Columnist
If you work in marketing, you have likely heard about Dan Lyons' new book, "Disrupted." It's the story of his exploits as a 51-year-old … Read the whole story
COMMENTARY
by Tobi Elkin, Staff Writer
Is Google getting more involved in efforts to cut down ad blocking? At least one report suggests that the Internet giant is looking at … Read the whole story
COMMENTARY
by Jennifer Shambroom, Op-Ed Contributor
Though the Olympics only last 16 days, the values of excellence and participation are eternal. If you're spending much of your time and budget … Read the whole story