VidBlog
by P.J. Bednarski, Staff Writer
A natural-seeming conversation about a hair removal product can't be too easy to create. A ClevverTV beauty show seemed to do it. Nair's happy, Read the whole story
by Joe Mandese
Marshall Cohen, one of the godfathers of sell-side researchers (MTV, AOL, etc.), has joined Tru Optik's board of advisors. Cohen -- who was a … Read the whole story
COMMENTARY
by Jeff Urban, Columnist
The days where professional athletes only play in the biggest stadiums or the most jam-packed arenas are gone. Thanks to smartphones and social media, … Read the whole story
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by Ben Frederick
As Facebook continues to pursue what is almost a video-first line of development, Instagram announced today that video will now be included in the … Read the whole story
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by Thom Forbes
On the day of the 15th anniversary of the opening of the first Apple Store, the retail disrupter yesterday opened to the media the … Read the whole story
COMMENTARY
by Heather Robertson
It's not even autumn yet, and election-cycle burnout has already begun. Broadcast TV ad spend will likely hit $8.5 billion this year, and all … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
And you thought prime time meant some vague references, such as programming running between say 8 p.m. to 11 p.m. So 2015! In her … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Can the likes of ESPN really make the transition to a stand-alone, over-the-top channel, if it has to? ESPN, which has already seen some … Read the whole story
COMMENTARY
by George Simpson, Featured Contributor
Everyone has partnered with outside sources of demographic, psychographic and spending data to claim that THEIR ads move product more than the other guy's. … Read the whole story