VidBlog
by P.J. Bednarski, Staff Writer
With more streaming SVOD services popping up, how soon before the OTT begins resembling the now-derided "cable universe"? Read the whole story
by Joe Mandese
Prices in the national TV advertising marketplace appeared to be firming up along with tightening scatter market conditions heading into 2016-17 upfront negotiations. The … Read the whole story
COMMENTARY
by Tobi Elkin, Staff Writer
Advertisers have a heavy focus on mobile in-app inventory these days, much of which is being purchased programmatically. When a video ad plays on … Read the whole story
by Karlene Lukovitz
A print ad will launch in InTouch and Star in their June 6 and June 13 issues, respectively, and appear in magazines including "Real … Read the whole story
COMMENTARY
by Laurie Petersen
Temple University's Fox School of Business in Philadelphia introduced a Masters in Digital Innovation when it saw an opportunity to teach skills that bridge … Read the whole story
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by Tobi Elkin
Trustworthy Accountability Group (TAG) on Monday announced that it's ready to implement its "Certified Against Fraud" initiative, and that more than 30 ad-tech firms … Read the whole story
COMMENTARY
by Bob Garfield, Featured Columnist
You know what? Let's do have a trial by media. Definitely -- so we can watch in astonishment as the corporate defendant demonstrates its … Read the whole story
COMMENTARY
by Erik Sass, Staff Writer
Mothers of young children who spend more time on social media are more likely to report feelings of anxiety than peers who spend less … Read the whole story
COMMENTARY
by Sean Hargrave, Staff Writer
Although it's a cheap, fun product, Google Cardboard is just too annoying and unresponsive to kick-start any kind of a VR revolution. Read the whole story