VidBlog
by P.J. Bednarski, Staff Writer
A new comScore graphic says U.S. men, 18 to 24 years old, are very reliable users of ad blockers. So are wealthy people. Read the whole story
by Joe Mandese
In a move that could greatly accelerate the programmatic TV advertising marketplace, a major supply-side developer -- Comcast's AudienceXpress unit -- has begun rolling … Read the whole story
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by Tobi Elkin
Content discovery platform Taboola on Tuesday announced a partnership with NBCUniversal News Group in which NBCNews.com, TODAY.com, MSNBC.com and CNBC.com will work with Taboola … Read the whole story
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by Gavin O'Malley
Facebook needs people to share more personal posts, and it is betting on live video and continued app diversification to do so. At the … Read the whole story
by Wayne Friedman
For Hulu, the premium digital video service, value has climbed sharply, according to one media analyst. For its existing Hulu business, the video service … Read the whole story
COMMENTARY
by Josh Speyer, Op-Ed Contributor
Programmatic mobile video is an area of vast potential within the marketing arena. Adoption of programmatic mobile video is undoubtedly growing - but not … Read the whole story
COMMENTARY
by Jay Friedman, Op-Ed Contributor
Ad fraud's worse than you think, and t's not just a programmatic problem. That's among the five things you didn't know about ad fraud … Read the whole story
COMMENTARY
by Sean Hargrave, Staff Writer
It's nice to hear someone who's qualified to have an opinion warn the self-obsessed they are revisiting an unhappy time -- adolescence. Read the whole story