VidBlog
by P.J. Bednarski, Staff Writer
It's not like churning butter, but switching from TV to your OTT device is a hassle. The Comcast deal to offer Netflix on its X1 operating system has convenience on … Read the whole story
by Joe Mandese
Former Interpublic Mediabrands' Chairman Matt Seiler has taken a senior marketing role with German media conglomerate ProSiebenSat.1 Group. Seiler, who stepped down as CEO … Read the whole story
COMMENTARY
by Lauren Ross, Op-Ed Contributor
It's the darling of the social media world. Other social platforms want to be it (ahem, Facebook), and brands want to be on it. Read the whole story
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by Tobi Elkin
Goodway Group launched an anti-fraud initiative after a review of its invalid traffic and user anomalies; post-review its fraud levels dipped below the industry … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Changes in browsing behavior, preferences for content consumption, and adoption of voice search have put content creation at the top of most marketers' lists … Read the whole story
by Sara Guaglione
Vice Media has acquired a controlling stake in the London-based arts and culture magazine Garage, expanding its international influence on young readership. Garage's digital … Read the whole story
COMMENTARY
by Wendy Davis, Staff Writer
Cable company Comcast will make Netflix's app available on the X1 set-top box, the companies said today. Read the whole story
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by Wayne Friedman
Music streaming in the digital media world has taken a new direction. For the first time, audio streaming has topped video streaming, according to … Read the whole story
by Gavin O'Malley
The money is mostly coming from advertisers trying to reach a growing mobile-video audience, per a new report. Inspiring this ad spend, the report … Read the whole story