VidBlog
by P.J. Bednarski, Staff Writer
Netflix's second-quarter subscriber numbers are way down. Maybe it's because their oldest customers have gone off exploring. And it's very likely they'll be back. Read the whole story
by Wayne Friedman
Data shows the increase in binge watching is good for TV networks looking to get viewers to sample new shows: 41% of regular bingers … Read the whole story
COMMENTARY
by Jason Mander, Op-Ed Contributor
Six in ten ad blockers cut out ads because of the poor user experience. Surely it's time that the industry compromises with the overloaded? Read the whole story
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by Tobi Elkin
Performance Horizon on Tuesday announced a partnership with Acxiom's LiveRamp, a provider of data connectivity and onboarding services, through which customers of LiveRamp can … Read the whole story
COMMENTARY
by Joe Mandese
This story begins with Frank Zazza asking if I want a lift. Normally, that might not seem like an unusual offer, but seeing as … Read the whole story
by Sara Guaglione
PopSugar, a brand popular among Millennial women, will provide political convention coverage focusing on the "issues, candidates, and political influencers most relevant to young … Read the whole story
COMMENTARY
by David Grow, Op-Ed Contributor
Negative keywords are a great tool that marketers can use to optimize their account performance by limiting the ads served for irrelevant searches, thereby … Read the whole story
by Larissa Faw
The new digital hub Car Connections hosts original videos, images, and articles to "help bring motoring to life," says the agency. Read the whole story
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by Philip Rosenstein
Premium video and ad serving platform, Ooyala, announced on Monday that its platform "now offers live server-side ad insertion (SSAI) for broadcasters and media … Read the whole story
by Philip Rosenstein
From 1 p.m. on July 18, to 1:30 a.m. July 19, around 80% of all digital content engagement around the GOP convention mentioned Donald … Read the whole story