VidBlog
by P.J. Bednarski, Staff Writer
Twitter has amassed rights to MLB, NHL and NFL packages and now has one job left: Explaining itself to potential users who are still baffled by what Twitter does. Read the whole story
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by Tobi Elkin
Content discovery platform Taboola on Tuesday announced it acquired ConvertMedia, a provider of native in-feed video advertising. Read the whole story
by Tobi Elkin, Philip Rosenstein
The blockbuster sale of Yahoo's core assets to Verizon Communications, announced on Monday, could generate deep shifts on the global advertising industry's playing field. … Read the whole story
by Sara Guaglione
'Buzzfeed' is using its popular newsletter service to dip into ecommerce. The gift guides will go out twice a month and feature five to … Read the whole story
by Wayne Friedman
Although big TV station group Tegna reported higher revenue growth from political advertising, overall revenue results came in under industry estimates. Read the whole story
COMMENTARY
by Tobi Elkin, Staff Writer
Sonobi's CEO makes a case for "people-based" vs. impression-based media planning with no intermediaries. Read the whole story
COMMENTARY
by Wendy Davis, Staff Writer
Verizon's planned $4.8 billion acquisition of Yahoo should spur the FCC to move forward with tough privacy rules, consumer advocates say. Read the whole story
COMMENTARY
by Gord Hotchkiss, Featured Contributor
The world is eliminating friction. Generally, that's a good thing. But there may be unintended consequences. Let's take evolution, for instance. Read the whole story
COMMENTARY
by Erik Sass, Staff Writer
Twitter is repositioning itself as a source of breaking news and forum for live commentary, and is also preparing a marketing campaign to broaden … Read the whole story