You can't flip on a TV for more than 30 minutes without seeing some kind of Twitter integration, and it feels like practically every … Read the whole story

Takeover campaigns are all the rage, but they have been throwing up huge viewability issues that the IAB is looking to fix. Read the whole story

Cable providers now say they will make programs available via apps. But consumer advocates point out that the providers may not permit consumers to … Read the whole story

DoubleVerify CEO Wayne Gattinella explains how injected ads are harming the digital advertising ecosystem. Read the whole story

Fellow Spinner Cory Treffiletti told you last week that data without context is noise. Absolutely right. I want to continue that conversation, because it's … Read the whole story

Big social media platforms like Facebook and Twitter play a bigger role in the success of online video advertising campaigns than platforms like YouTube … Read the whole story

A new study finds that 65% of marketers and agency professionals polled think social platforms are the most important partners for digital video campaigns … Read the whole story