VidBlog
by P.J. Bednarski, Staff Writer
By next year, consumers will have their choice of Web-delivered TV services. The major feature will be the lack of options, a low price tag and presumably, the lack of … Read the whole story
by Chase Martin
The recent launch of Sony's PlayStation VR headset has led to varying projections of units sold by the end of the year, but consumer … Read the whole story
COMMENTARY
by Jack Loechner, Staff Writer
According to a new Report from Magisto, traditional marketing leadership teams, infrastructures, budgets and "best practices" are anchored in a non-digital history where marketers … Read the whole story
by Steve McClellan
George Musi, svp and head of analytics and insights at the Publicis Groupe agency, told attendees at a MediaPost event Wednesday that the industry … Read the whole story
COMMENTARY
by Craig Barberich, Op-Ed Contributor
Sport channels are the biggest drivers of television revenue. And with sports now available a la carte and through online streaming, OTT video has … Read the whole story
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by Tobi Elkin
Videology, a provider of software for converged TV and video advertising, has released the latest installment of its Knowledge Labs educational series, which focuses … Read the whole story
COMMENTARY
by Steven Benanav, Columnist
We’ve all heard a bedtime story about a young girl who trespasses on the property of an unassuming family of three bears who’ve gone … Read the whole story
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by Tobi Elkin
DoubleVerify, an ad-tech firm that authenticates media quality and performance across digital and social platforms, said it has expanded its mobile in-app viewability offering … Read the whole story
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by Gavin O'Malley
Twitter has fired Greg Gopman, head of its burgeoning virtual reality efforts, after less than a week on the job. Twitter apparently reconsidered the … Read the whole story
by Wayne Friedman
Google is starting up a new cost-conscious TV service -- a "skinny" bundle of TV networks, called "Unplugged." CBS is one of the first … Read the whole story