VidBlog
by P.J. Bednarski, Staff Writer
The Standing Rock protest was not a a trending topic on Facebook, which doesn't seem so surprising. But. . . Read the whole story
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by Tobi Elkin
Ad-tech provider Turn announced that it's integrated accredited video-viewability providers DoubleVerify, Integral Ad Science, and Moat. Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Stories with titles such as "You'll never believe what this celebrity looks like now." and "NFL players hot wives" are probably not the type … Read the whole story
by Karlene Lukovitz
The campaign includes no offer or direct-response promotions. And because the content is meant to be fun, the digital buy is almost exclusively opt-in … Read the whole story
COMMENTARY
by Isabel Rafferty
Like all consumers, Hispanics are looking for more than just products or services, they want experiences that impact their lives in a positive and … Read the whole story
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by Sara Guaglione
The videos will air on A&E, Lifetime, History, FYI and Viceland. Articles, galleries, ad units and social media from the partnership will run on … Read the whole story
COMMENTARY
by Sean Hargrave, Staff Writer
The content was compelling, but the reason KFC has beaten McDonald's on YouTube is simple. Instant gratification through an offer for a piece of … Read the whole story
by Wendy Davis
Three marketers who say they purchased video ads on Facebook have sued the social networking service for allegedly providing incorrect metrics about the length … Read the whole story
COMMENTARY
by Stuart Flint, Op-Ed Contributor
A great week of future-gazing brought home to London delegates what a bright future our industry has, particularly in video, so long as consumer … Read the whole story
COMMENTARY
by Wendy Davis, Staff Writer
A recent decision stripping the FTC of authority over AT&T takes on new significance in light of the telecom's proposed merger with Time Warner, … Read the whole story