VidBlog
by P.J. Bednarski, Staff Writer
Consumers were generally unaware of the fake business until 2016. But for years, phony operators have been pretending to serve ads going to fake Web sites and being seen by … Read the whole story
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by Wayne Friedman
Major pay TV network groups show the biggest declines for A+E Networks, Discovery Communications and Time Warner. A+E Networks sank 2.9%; Discovery Communications and … Read the whole story
COMMENTARY
by Jack Loechner, Staff Writer
74% of consumers say there is a connection between watching a video on social media and their purchasing decision-making process. Read the whole story
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by Wayne Friedman
IHS expects global advertising revenue will grow to 11% to $590 billion in 2017 -- with strong gains coming from the Middle East, Africa, … Read the whole story
COMMENTARY
by Daisy Whitney, Op-Ed Contributor
As more consumers sign up for over-the-top services, content providers are the best positioned players in the media business to capitalize on new opportunities. … Read the whole story
by Aaron Baar
According to The NPD Group's Connected Home Forecast, there will be 238 million devices installed to connect TV sets to the Internet by 2019 … Read the whole story
COMMENTARY
by Tobi Elkin, Staff Writer
Audience-based selling will continue to gain a foothold in 2017 because there will be more ways to do it. VIdeology sees a spike in … Read the whole story
by Laurie Sullivan
Emerging technologies such as augmented and virtual reality and voice-activated search, as well as ways to use the data, could send marketers back to … Read the whole story
COMMENTARY
by Chase Martin, Staff Writer
Sales and public perception of virtual reality headsets have room to grow, with low levels of awareness among U.S. households, and lower-than-expected sales. A … Read the whole story
by Larissa Faw
Audi Spain's holiday campaign attempts to remove gender discrimination from driving and toys and remind everyone that play influences learning and children's future choice … Read the whole story
COMMENTARY
by Ashley Deibert, Columnist
As the dawn of a new year is once again upon us, it is abundantly clear that the majority of people are ready for … Read the whole story
COMMENTARY
by Erik Sass, Staff Writer
Twitter has had a rough couple of years, but 2016 was arguably the worst. Read the whole story