VidBlog
by P.J. Bednarski, Staff Writer
A MediaPost political marketing conference asks the question: How is President-elect Donald Trump like all the other disruptive brands that upended segments of the market? He spotted a gap and … Read the whole story
by Tobi Elkin
More than half of U.S. adults live in households with cell phones, but no landline phones, according to new research from the GfK MRI … Read the whole story
COMMENTARY
by Erik Sass, Staff Writer
The timing of the push for longer video content is significant, as Facebook is also poised to introduce new mid-roll video ad products, which … Read the whole story
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by Wayne Friedman
Cable, satellite, and telco pay TV providers are all forecast to sink by around 1% for each of the next several years -- 0.7% … Read the whole story
COMMENTARY
by Tobi Elkin, Staff Writer
What's the potential for real-time video ad insertion into live streams? And where does artificial intelligence fit into this picture? Kaltura has a few … Read the whole story
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by Joe Mandese
First and foremost, lower TV spending in 2016 political advertising may simply be a function of better media buying, said Planning & Placement's Ben … Read the whole story
COMMENTARY
by Gord Hotchkiss, Featured Contributor
The writing has been on the wall for some time. But where it once spelled out Yahoo, it now says Altaba. The Yahooligans are … Read the whole story
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by Sara Guaglione
WaPo launched a newsletter featuring readers' comments Friday. Last month, the 'NYT' formed a new service journalism section, called "Smarter Living." Read the whole story
COMMENTARY
by Gavin O'Malley, Staff Writer
Expanding its domestic efforts, Facebook is taking on "fake news" around the world. Read the whole story
by Sara Guaglione
The publisher held a board meeting earlier this week to address the future of the company. Talks will gauge how much the company is … Read the whole story
COMMENTARY
by Bob Garfield, Featured Columnist
There is no surprise in the news that FTC Chair Edith Ramirez is leaving the agency. And not just because a Republican will take … Read the whole story
COMMENTARY
by John Piester, Columnist
Have you experienced a fan festival or any number of sports activations taking place in and around the stadium? Chances are, if you've seen … Read the whole story