VidBlog
by P.J. Bednarski, Staff Writer
If the Trump candidacy was the triumph of social media, than opposition, in the form of rogue sites by government employees, might be the powerful next wave. Read the whole story
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by Wayne Friedman
The traditional pay TV business continues to show some worsening metrics, which are particularly troubling for cord-cutting. That means the "gap" between pay TV … Read the whole story
COMMENTARY
by Chuck Martin, Staff Writer
The television is becoming part of the Internet of Things in a big way. In addition to the smartphone and all the new Internet-connected … Read the whole story
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by Tobi Elkin
Ad-tech firm Sizmek launched what it's calling Data Hub, a data-centralizing ecosystem that enables advertisers to pull in audience segments from integrated data management … Read the whole story
COMMENTARY
by Bob Garfield, Featured Columnist
It's not just the Biggest Day for Advertising, it's kind of the Only Day for Advertising -- when armies of frightened marketers, agency people … Read the whole story
by Karlene Lukovitz
The petition is being promoted through a two-minute-plus video on YouTube and on Heinz Ketchup's social channels, including Facebook and Twitter. Read the whole story
COMMENTARY
by Holly Pavlika, Columnist
With the proliferation of influencer content and the increased scrutiny of the FTC on disclosures, one of the critical elements is maintaining authenticity. In … Read the whole story
by Larissa Faw
The latest effort shows how English bulldog puppy Tank brought a renewed sense of joy to U.S. Air Force veteran Bryce after he returned … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
CBS is looking at a new marketing design, bridging traditional linear TV show marketing and a digital media platform -- this for its upcoming … Read the whole story
COMMENTARY
by Jack Loechner, Staff Writer
52% of U.S. adults live in households with cell phones but no landline telephones, a doubling of the percentage since 2010, when it was … Read the whole story