Bill Day, who's led Tremor Videos from early days to IPO and beyond announces he's leaving. The ad tech firm reports some record earnings for Q4 and fiscal 2016. Read the whole story
Video will have the highest growth rate of any mobile application representing 78% of all mobile traffic and live video will represent 5% of … Read the whole story
So far, the year's top business story has been the long-awaited Snap Inc. IPO. The company plans to go public next month in a … Read the whole story
Traditional media needs to keep the positive news coming -- not just with praise about premium TV content that everyone wants -- but with … Read the whole story
Kudos to Marc Pritchard, P&G's global brand building officer, for putting the digital-advertising industry on notice regarding what he calls the "crap trap." Beginning … Read the whole story
Taglined "Show How Much It Means," the campaign celebrates the sport's fans by depicting their passion before, during and after matches. Read the whole story
A survey of media planners by the Digital Place Based Advertising Association identified digital place-based and digital out-of-home media as key growth opportunities in … Read the whole story
On the heels of another strong earnings report, Facebook has more good news: FB Lite has surpassed 200 million active users. Read the whole story
Smartphones can "become weapons" and can have "devastating effects," says anti-bullying activist Gabriella van Rij, who would like to see marketers celebrate our unique … Read the whole story