VidBlog
by P.J. Bednarski, Staff Writer
Controversy over how YouTube handles some LGBTQ material has the social video site on its heels. User-generated content also creates user generated heat. Read the whole story
by Wayne Friedman
TVision Insights says its ranking is based on the sum of seconds of "attention" divided by the sum of seconds that a person is … Read the whole story
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by Tobi Elkin
Native ad-tech firm Nativo said it will offer advertisers the ability to access its True Native and native video ad formats programmatically. Read the whole story
COMMENTARY
by Ray Schultz, Columnist
A Disney study examines the interplay between multi-platform TV and paid search. Read the whole story
COMMENTARY
by Bob Garfield, Featured Columnist
The ANA wants a window into the walled gardens. Fair enough. The gardens are so lush and inviting. Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
In the coming months, exact-match targeting will take into consideration close variants of words that include abbreviations, adverbs, singular or plurals, and more. The … Read the whole story
by Steve McClellan
Data and intelligence are at the core of the new agency that Omnicom created for McDonald's after it won the fast food giant's U.S. … Read the whole story
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by Tobi Elkin
Adyoulike, a European-based artificial intelligence-based (AI) native in-feed advertising platform, has launched a new server-to-server (S2S) header bidding solution in an already crowded U.S. … Read the whole story
COMMENTARY
by Sean Hargrave, Staff Writer
Google could use a friend right now as politicians grill it and brands pull spend. But if you're a tax avoidance specialist on the … Read the whole story