VidBlog
by P.J. Bednarski, Staff Writer
At NewFronts begins today in New York City, the IAB releases research that says real business gets done at these events. The show-and-tell sells a lot of advertisers Read the whole story
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by P.J. Bednarski
Chief Digital Officer Kelly Day said today that sometime this year-Awesomeness will claim a berth on some of the announced streaming skinny bundles, where … Read the whole story
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by Sara Guaglione
The digital magazine targets wealthy, well-educated professionals who use marijuana, but skew older than millennials, separating it from other cannabis-focused sites like High Times. Read the whole story
COMMENTARY
by Herve Brunet, Op-Ed Contributor
Despite its technical innovations, header bidding did not achieve its goal as a single solution that centralizes demand and promotes buyer competition. If header … Read the whole story
COMMENTARY
by Jack Loechner, Staff Writer
Responses to the survey demonstrate the critical need for companies to improve their cross-channel customer experience, revealing that less than half of customers are … Read the whole story
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by Thom Forbes
Even as Apple prepares to release its quarterly results tomorrow, investors with their eyes on the release of the iPhone 8 sometime this fall … Read the whole story
COMMENTARY
by Philip Rosenstein, Staff Writer
From a live-action documentary about human travel to Mars to a fascinating new look at Jane Goodall's first trip to Tanzania's Gombe National Park, … Read the whole story
by Joe Mandese
The debut of new "New York Times" op-ed columnist Bret Stephens -- a cynic of climate change science -- on Friday unleashed a backlash … Read the whole story
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by Wayne Friedman
Tribune's mid-day Monday trading of its stock was sharply up 6.1% to $38.76 on the news of a potential bid by Fox, along with … Read the whole story
COMMENTARY
by Jim Gilmartin, Columnist
Much research about the science of emotion has materialized in the last few decades, resulting in a shift in thinking about decision theories. The … Read the whole story
COMMENTARY
by Jim Tobin, Columnist
As brands increasingly utilize influencer marketing, methodologies begin to vary. Not surprisingly, some CPG brands' approaches are more conducive to great influencer relationships than … Read the whole story
COMMENTARY
by Maarten Albarda, Featured Contributor
Last week we saw quarterly results for various blue-chip companies. Pepsi, McDonald's, Domino's, Amazon, American Airlines, Chipotle, T-Mobile and even Twitter managed to delight … Read the whole story