Pranks after the Manchester terrorist attack are a new sad low. Balancing the good and bad of social media and video shouldn't be a close call. Read the whole story
Ooyala alleges that Brightcove misappropriated market data and plans for its Latin America operations. Read the whole story
Brands testing the new function include Universal Pictures, Visa, P&G, Pillsbury, Toyota, L'Oreal, Adidas and Tesco. Pinterest is also making it easier for brands … Read the whole story
Taking a page from the social media giants, Taboola launched a feed that it said represents a new content discovery experience for advertisers and … Read the whole story
A growing number of platforms and publishers are responding with an ultimatum: disable the ad blocker or be denied access to desired content. Such … Read the whole story
The new "custom" offering makes it possible for users to share geo-fenced stories with select friends. For example, people can use the new feature … Read the whole story
Ad spending should increase by 10% or more this year, but a study released Wednesday by the Association of National Advertisers and White Ops … Read the whole story
The site now highlighted more of its video and visuals. Publisher and EVP Amie DeutchDeutch refers to the changes as an "evolution" of 'Mental … Read the whole story
Heineken was the only alcoholic beverage brand among the 500 studied that performed above average both online and offline - making it a "conversation … Read the whole story
To combat the "filter bubble" phenomenon, Facebook is going in the opposite direction, at least in its Trending results. It will now allow users … Read the whole story
A new study from the 4As and SSRS finds that 58% of consumers dislike when brands get political. A separate study found that two-thirds … Read the whole story
According to the Center for the Study of Women in Film and Television, female film protagonists reached an all-time high in 2016. Films like … Read the whole story
The three most overused words in the advertising biz this year are "data," "agency" and "TV." All three are core to the current status … Read the whole story
The EU law would require big social platforms to make it easier for users to flag offending content. Read the whole story
It's too easy to blame an agency, so Keith Weed, Unilever CMO, reminds brands they have responsibilities too. Read the whole story