VidBlog
by P.J. Bednarski, Staff Writer
Later than sooner, Facebook will become yet another content provider, veering into a business that at the moment seems pretty overfilled. Read the whole story
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by Philip Rosenstein
Samba TV, a provider of audience-based advertising insights, has partnered with video ad-serving platform SpotX to enhance audience targeting and segmentation for video advertisements … Read the whole story
COMMENTARY
by Tobi Elkin, Staff Writer
Could it be that ad fraud is declining? A new report by the Association of National Advertisers and White Ops indicates that economic losses … Read the whole story
COMMENTARY
by Josh Lovison
Facebook recently found itself in a bit of hot water regarding allegations that it was targeting sad teens at their most vulnerable for advertisers. … Read the whole story
COMMENTARY
by Mary C. Long, Columnist
Video is the buzz for marketers, with the next generation absolutely obsessed with YouTube, Facebook Live, Snapchat and everything else that's visual and in … Read the whole story
COMMENTARY
by Jose Villa, Columnist
The Hispanic market has traditionally been defined by most marketers as the growing population of foreign-born immigrants in the U.S. who have emigrated from … Read the whole story
COMMENTARY
by Blll Ogle, Op-Ed Contributor
Today, marketers are able to use cars in an even more powerful way. By combining Internet functionality with the traditional automobile, the connected car … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Facebook on Tuesday said the company will start testing a new self-service tool called Audience Direct that lets publishers sell video ad space directly … Read the whole story