1 Shop at Saks Fifth Avenue +183%
2 Travel domestically for business +154%
3 Participate in running/jogging +117%
4 Write an online blog +111%
5 Order from iTunes.com +104%
6 Be interested in watching video clips on their cell phone + 85%
7 Buy personal or business self-help books + 74%
8 Listen to alternative music + 64%
9 Own a sport utility vehicle (SUV) + 55%
10 Believe that achieving a higher social status is very important + 50%
Source: GfK MRI Survey of the American Consumer, Fall 2009
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