Marketing Daily Editions for October 2020
- Marketing Daily - Friday, Oct. 16, 2020
- Pilgrim's Pride Settlement Marks Progress In Poultry Antitrust Probe
- With 'Reset Normal,' The North Face Aims At Diversity
- Oh, That's Ill! Mucinex Launches Clothing Line Called 'Sickwear'
- Mars Petcare Offers Halloween Fun
- Ford 'Warriors In Pink' To Deliver 700,000 Masks
- 'Atlas Obscura,' 'Tastemade' Create Co-branded Trips
- Amazon Expands NFL Offerings
- The Lump Of Coal This Christmas: Consumer Fraud
- Scale, Tech, Point Of View Are Keys To Success, Sadoun Says
- Dunkin' Offers Spicy Ghost-Pepper-Flavored Donut
- Let's Give Our Work Teams Election Day Off
- Half Of Ad Execs Have Adjusted Ad Plans Due To Political Ad Clutter, Most Holding Back
- Campaign-Genius Unveils Plug-In For Sending Real-Time Email Content
- Marketing Daily - Thursday, Oct. 15, 2020
- With Explicit Political Agenda, Patagonia Builds Its Brand
- Shareholders Put Squeeze On Charmin, Push P&G To Improve On Deforestation Issues
- Orbit Enlists Chris Parnell To Help Clean Up 'Dirty' Online Dating
- Alfa Romeo Promises 'Control'
- Cadillac Enlists Republic Records, James Blake For 'First Listen' Experience
- Starbucks Links Compensation To Diversity Goals
- Carnival Cruises Cancels Itineraries Into Spring, Sells More Ships
- Consumers Want To Shop Both Online And In Stores This Holiday Season: Study
- Firms Lack Tools To Understand Their Customers, Study Shows
- Home Depot, Motel 6 Fire Richards Group After Founder's Racist Remarks
- My Mobile: Consumers Accept Data Use For Personalized Ads, Emails On Phones
- Marketing Daily - Wednesday, Oct. 14, 2020
- Sustainability Takes Center Stage In Food/Bev Efforts
- With Diversity Record Under Fire, P&G's Old Spice Pairs With Powerful 'Black Boys' Film
- AMC Theaters Facing Cash Shortage
- Stock Video Platform Storyblocks Pledges More Images Of Diverse Population
- Chicago Restaurant Chain Wades Into Politics
- GMC Plans 'Epic Reveal' For Hummer EV Including Twitch Livestream
- SheaMoisture 'Naturally' Celebrates Black Beauty
- Most High Earners Plan To Spend More This Holiday Season: Study
- Amazon Prime: Buy Today, Pay Tomorrow?
- IPG Study Finds Strong Link Between Ad Personalization And Effectiveness
- Email Tsunami: Inboxes Will Be Crammed During The Election And Holidays
- Marketing Daily - Tuesday, Oct. 13, 2020
- Kroger, Muscle Maker Expand 'Virtual Kitchen' Concept
- Tech World Awaits Apple's First 5G Phone, Even If Service Can't Fulfill Promise Yet
- Robots Assist Adidas With Manufacturing
- ModCloth Undergoes 'Digital Makeover' Post-Walmart
- Consumers Willing To Buy Cars Online, With Caveats
- Will Consumers Fall Back In Love With DNA Testing?
- Monster Energy Plans Car Giveaway To Promote New Offerings
- Seattle, Florida Launch Targeted Tourism Campaigns
- Children's Health Campaign Highlights Kids' Creativity During Pandemic
- Black Friday Still Leads In Consumer Perception Of Deals, Study Finds
- Will 'The New York Times' Allay Marketer Fears About Hot-Button Issues?
- Doing Without Surveys: Brands Cut Back As Marketing Budgets Are Reduced
- Marketing Daily - Monday, Oct. 12, 2020
- Prime Day Cometh, Scrambling Holiday Forecasts
- Buick Partners With Reese Witherspoon
- Civic-Minded Pitch Framed As Joke: Coors Seltzer's 'The Sacrifice'
- Infiniti Enlists 'Hamilton' Actor For Instagram Test Drive
- Personal Hygiene Brand PiperWai Sees Oceans Of Opportunity In Recycled Plastic
- Saladworks Targets the 4Me Generation
- Amazon Prime Day Seems Set For A Bonanza, But 46% Plan To Skip It, Study Says
- Email Still Used For Customer Service By Most Firms, But Patterns Are Changing: Study
- Wanted, To Protect Democracy: Good Journalism
- Job Cuts At 'Pop-Up' Underscore Perils Of Patronage
- Coalition To Track Emissions Driven By Advertising
- Marketing Daily - Friday, Oct. 9, 2020
- Ad Review Panel: Glade's Lavender Scent May Not Be Better, But Lasts Longer
- Honda Enlists John Cena For Brand Campaign
- Crocs Pairs With Justin Bieber, DSW Pays Your Rent For A Year
- Duluth Trading Co. Launches 'Simple' Men's Basic Line
- Tic Tac, Bazooka Launches Appeal To Desire For Fruity Flavors
- Instagram Campaign Shows Business Impact Of Influencer Marketing
- Ocean Spray Helps TikTok Star Who Posted Viral Video
- Hearst Magazines Highlights Food Trends Amid Pandemic
- Ally Campaign Features Anthropomorphic Money
- Brands Seek New Ways To Stand Out: 'Roadblocking,' 'Lead Generation Consulting' Spike
- Where's The Christmas In Emails? Retailers Forgot Holidays And Personalization Last Month
- Marketing Daily - Thursday, Oct. 8, 2020
- Pandemic Prompts Bankruptcy Filings At Ruby Tuesday, Golden Corral
- Pandemic Teens Love TikTok, Nike, Jordan; #BLM Rises
- Study: 18% Q4 Jump In Tech Sales, As America Keeps Staying Home
- Hyundai Helps Turn Scraps Into Fashion
- Porsche Owners Socialize Safely Via Rally
- Call For Entries: The 2020 MediaPost All Stars
- Slack Partners With Cole Haan
- Shopping With Feeling: Consumers Demand Empathy From Brands During Buildup To Holidays
- Bloomberg Media Launches Ad Campaign To Promote Digital Subscriptions
- Agencies Unite To Launch 'Black SXSW'
- Making Purpose Work For Brands
- Marketing Daily - Wednesday, Oct. 7, 2020
- SecondHand News: Levi's Buying Back Its Old Jeans
- Mindy Kaling New Face Of Campbell's Well Yes! Soups
- Zoom, Purell, Netflix Fare Well During Pandemic
- Automaker TV Spending Increases 54% From August
- Sneaking Behind A Monster's Back To Play More Casual Video Game
- Carl's Jr. and Hardee's Tempt Consumers With Prime Rib Ventures
- Saks Launches Voting Drive Campaign
- Walmart Aims To Combat Prescription Drug Abuse
- COVID-19 Drives Customer Experience Improvement: Study
- Regal Cinemas To Close Temporarily
- B2B Mixology: Email Is Most Used Channel As Marketing Spend Goes Up
- Marketing Daily - Tuesday, Oct. 6, 2020
- Food Marketers Prepare For Sustained At-Home Eating
- Voting Effort Targets Gen Z In Swing State
- Kellogg's Debuts Board Game
- Forbes Names Most Influential CMOs
- Bloomscape Readies Move Into Outdoor Plants
- 'Name Your Car Day' Shows Vehicles Are Not Like Other Purchases
- Marketing To Asian Identity, Not Assumptions
- Email Tech Stacks Up: Brands Evaluate Tools Prior To Holiday Shopping Peak
- Florida Resort Seeks Visitors After Multimillion-Dollar Makeover
- Marketing Daily - Monday, Oct. 5, 2020
- Holiday 2020: Smaller Spend, Unpredictable -- And Maybe More Human
- Dodge Celebrates J.D. Power Awards With Humor
- Plant-Based Food, Beverages, Go From Trend To 'Revolution'
- ESPN+ Launches Brand Campaign
- Dos Equis Contest Prize Is Social-Distance-Sized Beer Cooler
- Red Bull Appoints New CMO After Controversy
- "We Were Dark And We Were Still Doing Well": A&W And The QSR Surprise Of 2020
- Campaign Uses AI In Poignant Appeal To Get Out The Vote
- MLB Launches Postseason Campaign Featuring DJ Khaled
- 'GQ' Teams With NBA Star On First Guest-Curated Product Box
- Boomers Plan To Buy More Online, Study Says
- It's Time To Put In-Housing In Balance
- The End Of The Upfront --- At Last!
