- MediaDailyNews - Wednesday, Nov. 15, 2023
- IPG Mediabrands Deploys Internal 'My Bot' AI Assistant
- Privacy Watchdog Issues New Warnings About Real-Time Bidding
- U.S. Creator Economy Estimated At 27 Million, Full-Timers Averaging $179,000 Annually
- GroupM, Google To Assess Impact Of Sandbox APIs On Advertising
- Wavemaker Retains Church & Dwight, Holistic Approach Cited
- On Hulu, Dancing Humans And Canines Compete To Be Top Dogs
- Precursors To A Google Breakup
- A Better Steward Than Brands
- Parent Of Trump's Truth Social Has Lost $31.6M Since Launch
- StrawberryFrog, Dynata Find Widespread Worker Unfulfillment
- Meta, YouTube And Other Platforms Must Face Lawsuit Over Harm To Teens
- NFL Regular-Season Viewing Soars 10%
- Microsoft Advertising, Baidu Partnership Reaches Gen Z With AI Experiences
- Dentsu Falls Further Behind In Q3 As Company Downgrades Full-Year Outlook
- TikTok Allows Users To Save Songs Directly To Spotify, Amazon, Apple Music
- FAST Media Buyers Plan To Boost Spending On Streaming Channel In 2024
- MediaDailyNews - Tuesday, Nov. 14, 2023
- Omnicom Strikes First-Mover AI Deal With Getty Images
- 3.know: Omnicom Digital's Jonathan Nelson & Forrester's Jay Pattisall
- YouTube Requires Creators To Label Synthetic Content
- Snapchat To Let Developers Create AR Lenses Powered By ChatGPT
- Publicis' Levy Sounds Alarm On Rising Incidents Of Antisemitism
- Here's The Story: Greg Brady Kicks Up His Heels On 'DWTS'
- Google Kills Support For Magazine Content
- 'The Marvels' - Just A Blip Or Something More?
- Latest Exec Shakeup Designed To 'Accelerate' Shift To 'One Dentsu' Model
- X's New Paid Tiers Will Repel Multicultural Creators: Q&A With Navarrow Wright
- Verizon Uses AR To Wish On A StAR
- IAB Launches Multi State Privacy Accountability Certification
- Video Streamers Maintain Promo Ad Spend, Airings During Industry Strikes
- Cord Stackers More Receptive To Advertising Than VOD-Onlys: Survey
- Gaming Industry Acquisition Takes On Customer Data Privacy
- MediaDailyNews - Monday, Nov. 13, 2023
- Google Sues 'Scammers' Spreading Malware Via Bard Download Ads
- Actors' Deal Estimated To Cost Studios $450M-600M A Year
- NewsGuard Weighs In On Deadly Gaza Hospital Blast: Says False Reporting, Social, Search Continue To Spread
- E.l.f. Brings 'Social Entrepreneurship' To Roblox Via New Gamified Experience
- Swagger And Sarcasm As Yanks Team Up With Aussies In New 'NCIS'
- 'The Marvels' Hits Franchise Low With $47M Start
- 23andMe Wants To Move From Ancestry To Prevention
- From DoubleClick Ad Exchange To Xandr To The Vistar Media Board
- Verizon To Offer Discounted Bundle Of Ad-Supported Netflix, Max
- Cable TV Legend Malone: New Industry Bundling The Answer For Legacy TV?
- Car Companies Prevail In Privacy Battle Over Text Message Interception
- Amazon Expands Ecommerce Into Meta With Data-Sharing Clause
- U.S. Ad-Supported Streaming Households Leap To 41% Share
- Dish Lays Off 500, Resolves 2-Month Hearst TV Blackout
- Marketing Festivus -- Way Too Early
- MediaDailyNews - Friday, Nov. 10, 2023
- Trade Desk Stock Craters 30% On Weak Q4, CTV Ad Outlook
- For Marketers, The Biggest Veterans Day Mistake Is Ignoring The Holiday
- Be Careful What You Wish For As TV Production Restarts
- A Failure To Communicate
- Just For You, YouTube Says
- Senate Urged To Tackle AI Privacy Threats By Curbing Data Collection
- Standing Tall With Tech In Israel And Ukraine
- October Automotive TV Spending Up 11%
- Amazon Expands Ecommerce Into Meta With Data-Sharing Clause
- 23 House Dems Take Streamers' Side In Regulatory Battle With Local TV
- Disney Must Face Privacy Suit Over Oracle Pixel
- Meta Rolls Out Lead-Generation Tools For Instagram, Facebook
- News Corp. Reports $2.50 Billion In Q1 2024 Revenue
- Google Expands SGE And Publisher Traffic Into More Countries
- Verizon To Offer Discounted Bundle Of Ad-Supported Netflix, Max
- Snap Cuts 20 Product Managers From Its Staff
- MediaDailyNews - Thursday, Nov. 9, 2023
- Actors' Strike Ends: Streaming Pay Hikes, Minimum Gains
- Agencies Now Recognized Under TikTok's Marketing Partners Program
- The Presidential Debate, Brought To You By TikTok
- S4 Capital Shares Fall Double Digits On Disappointing Q3 Results
- 'Parents Don't Get B2B' In LinkedIn's New Marketing Campaign
- A&E Gets Baked With Cake Boss Buddy
- NBCU Names Roku Exec Alison Levin President Of Advertising, Partnerships
- Report: Return-To-Office Mandates Driving Employee Churn In Adland
- CEO Switch At Dentsu Creative U.S. As Klaassen Takes The Helm
- Consumers Spent $354.7B On Mobile This Year
- How's Your Mobile Phone Etiquette?
- Warner Bros Discovery D2C Ad Revenue +30%, Profitable Despite 700,000 Streaming Sub Loss
- Disney Q3: Higher Disney+ Subscribers, Trims D2C Losses
- NYT Smashes Digital: Paper Adds Over 210,000 Online Subs In Three Months
- YouTube Streamers Press Bid To Revive Privacy Claims
- Google Turns To European Regulators To Fix Apple iMessage Compatability
- 42% Of Buyers To Spend $25M+ On FASTs In 2023, Most Will Up Spend In 2024
- MediaDailyNews - Wednesday, Nov. 8, 2023
- NAI Touts Demo Targeting Vs. Personal Data For Health Ads
- Papa Johns Selects Carat For U.S. Media
- TikTok To Shut Down $2B Creator Fund
- Lower-Ranked Streaming Services Often Have Better Shows
- Why Crafting An Effective Media Plan Is Like An Endurance Sport
- Journalism Ruined Journalism
- In Defense Of SEO
- FTC Seeks To Block IAB From Weighing In On 'Dark Patterns' Battle
- Yahoo Finance Redesigns, Reduces Available Ad Units
- Basis Adds ACR Data From LG TVs For CTV Political Targeting
- Google, Microsoft Prep Marketers For Holiday Buying Season
- Veteran Digital TV Network Creator Jonathan Katz To Start 'Free TV Networks'
- MediaDailyNews - Tuesday, Nov. 7, 2023
- Google Rolls Out AI-Generated Ad Watermarks
- Does Accreditation Still Matter? (Um, Yes)
- JICs & MOCs: Ten Cornerstones
- Peacock, Walmart Deal Gives Viewers 'Below Deck' Shoppable Moments
- HelloFresh, Tinder Partner To Ring In 'Forking Season'
- Streaming's Real Purpose Revealed: Bravo Uncensored!
- What's Your Plan For Q5?
- Meta Bans Political Advertisers, Campaigns From Using Generative AI Ad Tools
- Musk's Witty AI Chatbot Grok To Rival ChatGPT
- A Mobile App And Keyboard Will Analyze Use And Behavior
- Dentsu Preps Merkury Media, Creative Solutions For 2024 Rollout
- More Layoffs At Netflix
- AMC Networks Facing Tough Road For Advertising Trends
- Kochava's Location Data 'Easily Linkable' To Individuals, FTC Charges
- Amazon Defeats Privacy Lawsuit Over Prime Video
- 'Wired' Is Launching Politics Vertical To Counter 2024 Election Disinformation
- Epic Games Adds To Google's Antitrust Woes
- NBCU's Peacock, Walmart Offer Shoppable Ads In Bravo Show
- MediaDailyNews - Monday, Nov. 6, 2023
- Amazon Flooded Search Results With Irrelevant Sponsored Ads, FTC Alleges
- Musk's Witty AI Chatbot Grok To Rival ChatGPT
- World Series Hits New Low: 9.1M Viewers
- X Amplifies 'Detrans' Campaign In 'Timeline Takeover'
- 3.know: Shelly Palmer On Musk, xAI, And Biden's Exec Order
- How Kathy Bates' New 'Matlock' Resembles The Old One
- Amazon Uses The Beatles To Celebrate Lasting Friendships
- Yahoo Gets An Edge, Introduces New Video Ad Options
- What's The Frequency, Google? How Comscore Proved YouTube's CTV Worth
- Net Searcher Sentiment Replaces NPS With Unbiased Search Data
- IAB Tech Lab Plans To Verify Data Deletion Requests
- The Problem With AI Isn't That It's Inaccurate
- 'DeepSteaks' Reveals Dangers Of Deepfakes, AI Technology
- Gen Z (60%), Millennials (56%) Say CTV Runs Better-Quality Ads
- NBA Fee Hikes Coming: A Game Changer For Warner Bros. Discovery?
- Ad, PR Jobs Increased 2.3% In October
- More Layoffs At Netflix
- MediaDailyNews - Friday, Nov. 3, 2023
- CBS Sells Out Super Bowl LVIII
- Google AI, YouTube Exclude Topics To Deliver Ads Responsibly
- How Kathy Bates' New 'Matlock' Resembles The Old One
- Google AdSense Moves Payment To Per Impression
- Freshpet Adds Empower To Agency Roster
- Study Finds Most X Users Don't Know Blue Verification Marks Are Paid For
- YouTube's New Teen Safeguards Limit Specific Video Recommendations
- Did You Hear The One About The Jews?
- Ad Overfrequency Sucks!
- NRF: Record Holiday Spending To Top $957.3 Billion
- Meta Announces Tools To Help Facebook Creators Test, Compare Content
- Google Takes AI Two Steps Forward, Consumers Shuffle One Step Back
- Fox Q3 Advertising Revenue Down 2%
- Paramount Global Narrows D2C Losses, Stock Climbs
- Advertisers Are Offered New Premium Formats By Yahoo
- MediaDailyNews - Thursday, Nov. 2, 2023
- MediaRadar Acquires Competitive Ad Tracker Vivvix From Kantar
- Ascential Reveals Shareholders Could Pay As Much As $170M For Hudson Investment
- Analyst Upgrades Trade Desk: Cites End Of Ad 'Pause,' Potential Access To Netflix Inventory
- Hilton's 'Immersive' Hallmark Movie Suites Are Over The Top
- Invest In Value
- Tech Lab Unveils Spec For Data Deletion Signal
- ANA Uses 'Theo's Story' To Launch Effort Combating Online Hate
- TikTok As A Holiday Commerce Hub: A Conversation With Influential's Ryan Detert
- Disney To Buy Comcast's Hulu Stake For $8.6B
- European Regulators Clamp Down On Meta Over Ad Targeting
- Hallmark Media Adds VideoAmp As 'Currency'
- Stagwell Reports 7% Organic Net Revenue Decline For The Third Quarter
- Vizio Hosts Shoppable Home Depot Holiday Series With Jordin Sparks
- TikTok Announces Integration For Salesforce Marketing Cloud
- Microsoft Executive Fears For Israel's High-Tech Sector
- Roku's Q3 Revenue Soars, Strong Video Ad Growth, Stock Up 18%
- How Much Are Celebrity Endorsements Worth?
- Agentio Built A Platform For YouTube Creators To Sell Ad Slots
- TV Commercial Pricing Weakness... For The NFL? Define Weakness