Search & Performance Marketing Daily Editions for July 2014
Search & Performance Marketing Daily - Thursday, July 31, 2014
Yahoo Launches Upgraded Yahoo Finance App
Consumers Agree To Mobile Location Tracking For Specific Reasons
The Human Stories Inside Big Data
Yelp Posts Surprise Profit, Revs Up 61%
Beyond The Buzz: Three Steps To Help Marketers Realize The Promise Of iBeacons
Facebook Debuts App For Free Web Access In Emerging Markets
Forget CPM - It's Time For Time To Be The New Metric
GroupM Elevates Role Of Data: Names Goldhersz CDO, Shuffles MediaCom
3 Emerging Best Practices For Finding Your Audience
RTL Group Spends $144M For Majority Stake In Programmatic Video Ad Platform SpotXchange
Google Adds Ratings To Product Listing Ads
Twitter Making Mo' Money From Mobile, MoPub
House Of Lords Concludes 'Right To Be Forgotten' Is 'Unworkable'
Investing In The NEW Information Superhighway
New-Car Drivers Get To Traditional Media Through Digital
RTL Teams Up with SpotXChange, Eyeing Opportunities Worldwide
Facebook Connecting The Masses With Internet.org
SocialRank Expands Twitter Analytics Service
Search & Performance Marketing Daily - Wednesday, July 30, 2014
Future Of Advertising: Report Finds 22% Of Marketers Believe All Online Ads Will Be Native
Land Before Time: Revisiting The Era BEC (Before Enhanced Campaigns)
Meet Purple Cloud Messaging Technology To Bridge Search, Physical Stores
Now Madison Avenue's Traders Can Trade Wall Street's, Data Makes Financial Pros A Biddable Commodity
Users Not Eating Up Foursquare's Dual App Strategy
Global Ad Growth Up 6%, BRIC Leads Expansion
It's The Golden Age Of Audience Data, Stupid
Privacy Coalition Urges FTC To Block Facebook's Behavioral-Advertising Plan
Probing The Unconscious
New App Needed To Send Facebook Mobile Messages
Beacons, Beacons, Everywhere Beacons
Audience Targeting Firm Dstillery Raises $24M
Gasp?! A Good Looking Video Ad Gets More Engagement, A PointRoll Study Shows
Over 98% Of Online Publishers Taking 'Data-Driven, Programmatic' Approach To Audience Building
Luxury Brands Need To Expand Perception Of Wealthy
Medialets Now Lets Media Buyers Attribute Mobile Conversions
I'm With The Band...And We're At Office Depot
Social Recruiting (And Advertising) Game Is Changing
Palantir Buys Poptip, Ups Brand Data Capacity
How To Get Your Brand On Mom's Sh*t List
'Forgotten' Ruling Is 'Empty Gesture,' Says ISBA
Search & Performance Marketing Daily - Tuesday, July 29, 2014
MarketLive Shows Smartphones Drive Traffic, Tablets Close The Deal
Consumers Urge Court To Approve Google $8.5 Million 'Referrer Header' Settlement
Automated Serendipity
Yelp Launches Video In App
Shaping The Programmatic Marketplace (With The Lights Off)
Retargeting On Facebook: Mobile Gives More Bang For The Buck
Video Myth-Busters: Take One Step
Hotel Brands Can Do Better With Mobile Booking
Last Week's Watershed Marketing Moments, From Mediapost Headlines
Havas Inks Deal With AOL To Use New Programmatic Platform
MediaCom And Google Launch Mobile And Wearable Training Programme
Closing More Community Sales By Throwing Away Your Script
Lord & Taylor, Hudson's Bay Go Big on Beacons
Spam Outbreak Targets Cayman Islands Residents
Brutal Video About The Burden Of Shopping Online
Email Marketers Aspire to Adopt Microsegment Targeting & Open Time Personalization: Forrester
Search & Performance Marketing Daily - Monday, July 28, 2014
Video, Content Dragging Down Mobile Web Site Load Times
Forrester: Cross-Channel Sales To Reach $1.8 Trillion
Running SOCIAL Search Marketing Campaigns
WPP's Kantar Becomes 'Anchor Investor' In Research Startup ZappiStore
Beacon Fatigue...Already
Last Week's Watershed Marketing Moments, From Mediapost Headlines
ChoiceStream Receives First Funding Since Switch To DSP Model, Raises $7.5M
How to Extend The Shelf Life Of Large Volumes Of Branded Content
Thai-ing Emotion To Branded Video
5 Simple Ways Hotel Marketers Can Attract More Corporate Accounts
Systrom Controls Every Ad on Instagram
LinkedIn Users Targeted in Phishing Scam
Search & Performance Marketing Daily - Friday, July 25, 2014
Google Purchase Of Twitch Would Build Out YouTube's Online Video Streaming Service
Facebook To Go After App Brand Dollars; Deep Linking Will Take It There
Google's Moonshot Project To Map The Healthy Human Body
Google Study Shows Strong Link Between Video And UK Car Buyers
Madison Avenue Puts Brakes On Ad Spending, Contracts 1% In Q2
Facebook Begins Reducing Number Of Ads: Boosts Price, Performance
YouTube Music Man Splitting, Another Delay For Planned New Service
YuMe Launches New Ad Units That Work Across All Devices
Only Half of CMOs Feel Fairly Compensated
News Organizations Push To Access Records In Gmail Privacy Battle
Legacy Media Helps SMBs Online
MRM//McCann Lands AOR Assignment From Cisco Systems
Want To Be More Strategic? Stand Up!
Watch This: The 'Kids' Weigh In On M-Ad Formats
Mobile Meets the Master Shopping List
A Plea On Behalf Of Native
Thai-ing Emotion To Branded Video
Facebook Sucks, But What's A Marketer To Do?
This Twitch Thing Is Going to Be Big -- In Fact, It Already Is
How to Extend The Shelf Life Of Large Volumes Of Branded Content
Search & Performance Marketing Daily - Thursday, July 24, 2014
Sprint Reaches Into Google's Cloud-Based Apps Services
YouTube Music Man Splitting, Another Delay For Planned New Service
5 Top Luxury Brands Spent $22 Million On Paid-Search Keywords
EU Privacy Watchdogs Fire Back At Google
Facebook's Revenue Soars 61% On Mobile Ads
ACSI Index: Search Engine Users Sometimes Find Satisfaction
IgnitionOne Redesigns DMS Analytics With Focus On Heat Maps, Speed
Foursquare Debuts Local Recommendation Service, App Logo
Did Google Eye Spotify?
Parent Can Proceed With Lawsuit Against Google For In-App Purchases
Crosswise Improves Cross-Device Ad Targeting, Measurement
Baidu's Plans For Self-Driving Bikes
LinkedIn's Direct Sponsored Content Allows Brands To Personalize Messages
NBCU Creates New Sales Research Unit
Advertisers, Get Comfortable With Ambiguity
Real-Time Marketing at the World Cup: What Worked, What Didn't, And What We Learned
Mobile Notifications Pretty Much OK for 73% of Consumers
Three Steps To Cross-Device Success For Publishers
Search & Performance Marketing Daily - Wednesday, July 23, 2014
Google Acquires drawElements, Keeping Tighter Reins On Hardware
Paid Search No 1; Retailers Stalled By Inaccurate Attribution Model
Google Can't Shake App Privacy Suit
LinkedIn Acquires Bizo, Expands Business Marketing, Advertising Support
Mad Robots, Farcical Digital Experience: Retargeting Runs Amuck
Microsoft Earnings Don't Hit Analyst Projections, But Consumer Revs Up
CMO and CIO Disconnect Slows Campaign Performance
Expion Relaunches Social Marketing Platform: Integrates Data, Offers More Customized View
A Different View Of The Customer Lifecycle
adMarketplace Taps Tolson From GroupM Next
Hillshire Taps Beacons: 20X Purchase Intent Increase
Peak And Danica Patrick Can Guarantee Anti-Freeze
Teens And Tunes And YouTube
Omnicom Posts Best Organic Growth In Almost 3 Years
Pocket Change: How Mobile Is Changing Email
78% Aware of Mobile Wallets, 32% Use Them
Facebook Improves Mobile Ad Targeting To Specific Devices
Users Respond Most To Relevancy, Site Credibility In Sponsored Content
Most Mobile Consumers Shop Online, Says Study
Wearable Tech Helps Drive Mobile Payments
Yahoo Japan Now Lets People Schedule Emails After Death
Can We Attribute 20% Rise In Ecommerce To Search?
Best Practices For 5 SEO Myths
Google's Dreaded Spammy Site Notice
What Is Microsoft Delve?
Search & Performance Marketing Daily - Wednesday, July 23, 2014
Paid Search No 1; Retailers Stalled By Inaccurate Attribution Model
Google Acquires drawElements, Keeping Tighter Reins On Hardware
LinkedIn Acquires Bizo, Expands Business Marketing, Advertising Support
Microsoft Earnings Don't Hit Analyst Projections, But Consumer Revs Up
Search & Performance Marketing Daily - Wednesday, July 23, 2014
Paid Search No 1; Retailers Stalled By Inaccurate Attribution Model
Google Acquires drawElements, Keeping Tighter Reins On Hardware
LinkedIn Acquires Bizo, Expands Business Marketing, Advertising Support
Microsoft Earnings Don't Hit Analyst Projections, But Consumer Revs Up
Search & Performance Marketing Daily - Tuesday, July 22, 2014
Search Engine Indexeus Reveals Malicious Hackers
Google Spent $5 Million In Three Months To Lobby Washington
Yahoo Acquires Mobile Analytics And Ad Marketplace Flurry
YouTube, Google+, LinkedIn Lose Share Traffic
Nexage, Matomy, Others Partner With AppAudience For Mobile Data
AudienceScience Bridging Programmatic's Supply & Demand Gap With Open API
Google Maps Nearby Enhancements Being Tested
Google Sites Take 67% Search Market Share
Broadcasters Seek To Hold FilmOn In Contempt Over New Streaming Service
Datapop Releases First Search & Social Commerce Index
New Nigerian Email Scam Detected by Researchers in Palo Alto
Panda 4.0: Winners, Losers, Impact On Marketing Measurement
Beyond Viewability: Using Metrics Before, During and After Campaigns
Aiming For The Augmented Me
Mobile-First Media Requires Mobile-First Creators
Target's Laughable YouTube Video Ad Series
Viewability Problem Becoming More Viewable
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