Search & Performance Marketing Daily Editions for July 2016
Search & Performance Marketing Daily - Friday, July 29, 2016
Google Profit, Lower CPC, Driven By Mobile Wrapped In Machine Learning, AI
Performics, Northwestern Create Lab: Invest Resources To Study Intent
Russell Athletic Campaign Focuses On Motivation, Team Sports
Broadband Providers Ask Court To Reconsider 'Heavy Handed' Net Neutrality Rules
Optimizing For Local When There's No Physical Location
Microsoft Planning Additional Layoffs
Laszlo Steps Down As Alphabet HR Head As Naughton Steps In
Google Bows Add-ons For Docs and Sheets
Google's Chromecast: 30 Million Strong
Google Taps A.I. To Help You Bid For Digital Ads
Here's What Marketers Should Note From Google's Second-Quarter Earnings
3 Ways Technology Will Make Stores Fun Again
Search & Performance Marketing Daily - Thursday, July 28, 2016
Google Reports More Than $21 Billion Quarterly Revenue As Cost Per Click Declines
Facebook Reports Seeing 2 Billion Searches Daily
China's Baidu Integrates U.S.-Based TUNE To Support Advertisers Globally
Facebook's Three-Stage Search Advertising Strategy Underway
'Click-To-Call' Spending Estimated At Nearly $6 Billion
Carat, MediaCom, Zenith Rank As Top 3 Shops Clients Most Want To Work With
Consider Cost Per Outcome When Optimizing Audience Buying On Facebook, Instagram
'Voter Registration' Google Searches Up 190% After DNC Day 3
Microsoft Makes Cortana Permanent Fixture In Windows 10
Search & Performance Marketing Daily - Wednesday, July 27, 2016
Where's The Hotspot? Google Makes Major Changes To Maps
'Click-To-Call' Spending Estimated At Nearly $6 Billion
Using Location Data To Inform Search
Verizon+Yahoo: What Advertisers Should Know
85% Of Shoppers Unlikely To Go Back After A Bad Mobile Experience; 95% Want Issues Resolved On First Try
Email Marketing The SMB Powerhouse
Yahoo Loses Bid To Dismiss Text-Spam Battle Over 'Welcome' Messages
Native In-App Placements And Rewarded Video Play Well In Native Space
Google Search Results Leave Trump Out Of The Loop
Microsoft Word Researchers Use Bing Knowledge Graph To Pull Content From Web
Programmatic All Abuzz Except For Small Agencies Lacking Skills
Google Play Store Launches Family Library Feature
Search & Performance Marketing Daily - Tuesday, July 26, 2016
SteelHouse Files Lawsuit Accusing Criteo Of False Advertising
Google Expanded Text Ads Roll Out, Higher CTRs For Tablets Than Smartphones
'Near-Me' Searches Become Dominant On Mobile
Verizon, Yahoo Could Reshape The Advertising Industry
Google Adds Virtual Reality Features, AI Power To Extend Museum Experience
6 Questions Marketers Have For AOL-Owner Verizon As It Acquires Yahoo
Google Phones Get New Spam Protections
Verizon's Acquisition Of Yahoo Shows Need For Broadband Privacy Rules, Advocates Say
Search & Performance Marketing Daily - Monday, July 25, 2016
Yahoo To Change Its Name At Closing Of Verizon Sale
Verizon Looking To Rev Up AOL's Mobile, Programmatic Ads Through Yahoo
Sorry, Stuck In Traffic
Intel Taps YouTube Influencers To Unbox 'Conflict Free' Campaign
Making Sense Of Mobile Search
Verizon To Acquire Yahoo Core Assets For $4.8 Billion
Growth, Innovation And Increasing Budgets
YP Introduces Audience Tracking Product
The End Of Advertising, As We Know It
New Facebook Mobile Video Features Turn Up Heat On YouTube
Targeting Follies: Youtube Thinks I'm A Woman, Web Sites Think I Should Hire Myself
Not Good. People Still Struggle To Name Microsoft's Search Engine
AOL CEO Wants Google's, Facebook's Ad Market Share
Google Maps Testing New Features
Search & Performance Marketing Daily - Friday, July 22, 2016
Verizon Becomes Lead Bidder For Yahoo, Per Report
Google Uses Yoga To Describe Search Improvements For TrueView Video Ads
Over Ice Or Straight Up? Ask Echo's Alexa
Honda's Summer Clearance Is Music-Themed
eMarketer Estimates About 286 Million Twitter Users This Year
Voice Search To Return Fewer Specific Query Results
Google Maps Becoming Targeting Tool For Search Marketers
Google-Funded Company Is Prohibited From Advertising On Google
Search & Performance Marketing Daily - Thursday, July 21, 2016
Some Publishers Seeing Huge Uptick In Organic Search Traffic
Nuance Acquires TouchCommerce For $215 Million
Google Releases Numbers On Programmatic Direct Deals: Mobile Skyrockets
Google, Paramount Test Instant Video Ads At Comic-Con
Havas Group Launches New Media Agency Network
Google Announces Self-Training For Its Apps
South Korea Investigating Google For Anti-Competitive Behavior
How Uber Uses Bing's Mapping Assets
Google Introduces Cloud Natural Language, Speech APIs
Broadway Gets A Standing Ovation From Retargeting
Beacons On Regent Street: Location, Relevancy Drive 48% To Use More Than Twice A Month
The Ad-Tech Tax
Search & Performance Marketing Daily - Wednesday, July 20, 2016
Google's Demographic Squeeze Play
Microsoft Showing Edge In Bing Search And Cloud Services
Humanity Is The Killer App Email Marketers Must Never Ditch
CVS Pilots Google Nearby Beacons To Message Customers
Facebook Messenger Hits 1 Billion Monthly Active Users
Hearst's iCrossing Names First Chief Content Officer
Brands Eager For Authentic Influencers
Study Finds Links Have Direct Correlation To Search Ranking
Google VR For Android Poised To Become Reality For Ads
Search & Performance Marketing Daily - Tuesday, July 19, 2016
Paramount Hires Rebecca Mall From Google As Co-President, Domestic Marketing
Yahoo Releases Earnings, Reveals Testing Of Conversational Search, Virtual Assistance
Pizza-Symbol, Dollar-Sign: Time To Think About Emoji Search
Google Programmatic Native Platform Builds Mobile Ads From Headline, Images
Why Long-Tail Keywords Are Your Biggest Missed Opportunity - Part III
Ad Blocking Forces Creative Solutions From Advertisers
LiveRamp, Performance Horizon Partner To Help Brands Connect Online Efforts To Offline Sales
NetApp Boosts Engagement, Identifies Customer Segments With Adobe
Yahoo Losses Widen As Tumblr Disappoints
Search & Performance Marketing Daily - Monday, July 18, 2016
Mobile Use Skyrockets Without The Need For More Devices
Google Voter Registration Search Feature Becomes Available Just In Time
Buzzlie, JetBlue Take On Yahoo Storytellers
Digital Merchandisers Want Access To Marketers' Real-Time Customer Data
Comprehensive Guide To Negative Keywords: Part I
Foreign Countries Looking To Serve Search Warrants On U.S. Tech Firms
Pokemon Go Players Selling Their Google Accounts
Don't Fear Sampling in Google Analytics
What Are Google's Plans For Virtual And Augmented Reality?
3D-Mapping Startup Civil Maps Gets $6.6M
Working Through Apple's Channels For A Simple Plug
If Email's So 'Legacy' How Comes It's Driving Digital Targeting And Cross-Channel Conversions?
This Ad Executive Assaulted His Wife After Drinking A Bottle Of Vodka
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