Search & Performance Marketing Daily Editions for June 2022
- Search & Performance Marketing Daily - Thursday, June 16, 2022
- Performance Media Shops Reorganize C-Suites, Become More Strategically Focused
- Publicis Groupe Integrates CitrusAd, Epsilon For New Unified Retail Media Platform
- AR Gives Most Consumers More Confidence In Purchases, Study Finds
- Sell-Side Platform Magnite 'Certifies' 5 Companies For 'Currency'
- BIA Lowers Local Advertising Estimates For 2022 To $167.4 Billion
- Ad Market Expands For 15th Month, Continues To Decelerate
- Retail Media Forecast To Hit $85 Billion In Ad Sales By 2024
- Kantar Taps Merkle Vet For Top Insights Role In The Americas
- Great Advertising Is Local
- Email Sidekick: B2B Marketers Take A Hard Look At Direct Mail
- Search & Performance Marketing Daily - Wednesday, June 15, 2022
- Why Purpose-Driven Ads Are Underperforming Mainstream Ones
- Sam's Club Transforms Ad Business, Rolls Out Self-Service Search Platform
- Apple, Google Soar As COVID Keeps Rewriting Brand Valuation
- New TV Measurement Solution Integrates Ad-Serving Data, Creative Personalization
- Nielsen One Alpha Will Show Ad Campaign Business 'Outcomes' Data
- Firefox Turns On New Cookie-Blocking Feature
- Are Emerging Martech Trends Good For Business, Or Just Hype?
- Brandtech Group Acquires Majority Stake In Commerce Platform Acorn-i
- Katz Media, MadHive Team For New Political Ad Partnership
- Search & Performance Marketing Daily - Tuesday, June 14, 2022
- Online Advertising Braces For Rocky Road
- Blippar AR Content Creation Integrated With Microsoft Teams
- Microsoft Bing Confirms It Is Working On New Retail Marketplace
- Basis Technologies Embraces Data Visualization, Automates Ad Reporting
- Invoca Closes $83M Financing Round, With $1.1B Valuation
- In-Game Measurement Standards Updated To Include 'Intrinsic' Ad Experiences
- Google Users Can Proceed With Privacy Suit Over Real-Time Bidding
- Mozilla Endorses Antitrust Bill Targeting Large Tech Platforms
- Marketers Worldwide Plan To Up Their Spending On Digital, Study Finds
- Magna Also Revises 2022 Downward, 'Planets' Realign Again
- Privacy Tango: Consumers Want Personalization, And Will Share Details To Get It
- Search & Performance Marketing Daily - Monday, June 13, 2022
- Did A Google Engineer Create A Conscious Machine Built On AI?
- Morgan Stanley Sponsors Washington Post Content, Takes Down Paywall
- Google To Reportedly Let Ad Rivals Place YouTube Ads In EU Antitrust Probe
- Microsoft Experimenting With Search Widgets
- How A Child From One-Party Communist Romania Became A Successful U.S. Entrepreneur
- GroupM Unveils CTV 'Viewability' Initiative, Finds As Much As 10% Of Ads Delivered With TV 'Off'
- GroupM Revises Global Ad Forecast Down 1.3 Points, Boosts The U.S. 0.3
- On The Ebb And Flow Of Brands In Hot Media Categories
- OMD Retains U.S. Billings Crown In 2021
- Bombas Taps Horizon Next For Data-Driven Media
- The Medium Is The Line Item
- LinkedIn Boosts Event Posts
- Search & Performance Marketing Daily - Friday, June 10, 2022
- Semrush Introduces Tools To Help Build Content, Expands Support For List Management
- eBay Reveals Ad Roadmap For 2022
- YouTube To Loosen Masthead Ad Restrictions For Alcohol, Rx Drugs, Gambling
- CreativeX Raises $25M, As More CMOs Use Creative Data To Optimize Campaigns
- GR0, Run By Former Googler, Acquires TM Marketing To Expand Into Paid Search
- MRC, IAB To Release Draft Of New Guidelines Overhauling In-Game Ad Measurement
- Amazon Steps Into Its Fashion Future
- The Future Of Brand Experiences In The Metaverse
- Brands Struggle With Providing Good Customer Experiences
- Twitter Product Drops For Merchants Announced
- Search & Performance Marketing Daily - Thursday, June 9, 2022
- Microsoft Among The Top Teams Leading Growth Of Artificial Intelligence
- Adobe: Online Purchases Surpass $377B In 2022 As Price Increases Ease
- Smartify Media Partners With Samsung, Helps SMBs Generate Ad Revenue From DOOH Screens
- Startup Backed By Thrasio Launches Platform For Direct-To-Consumer Brands
- Sports TV Advertising Adds Unique Reach To Campaigns
- Comcast Study: 20% - 30% Of Video Ad Spend Should Go To Streaming
- The Continued Evolution Of Media Companies Aiming To Become Data-First Operations
- ActiveCampaign Launches No-Code Data Tool
- Pinterest Acquires AI Shopping Platform
- Search & Performance Marketing Daily - Wednesday, June 8, 2022
- Google's NBA-Related Search Trends Tell Marketers What They Need To Know
- Amazon Reportedly Moves Deeper Into Local Ads, Creates 'Start-Up' Ad Business
- GumGum, Tumblr Announce Contextual Partnership Focused On Privacy
- Simpli.fi Adds Google Ads, YouTube Advertising, Consolidating Media Buys Under One Company
- MRC Unveils Draft Of 'Outcomes' Measurement Standards, Seeks Public Comment
- Advertisers Seek To Revive Claims Against LinkedIn Over Inflated Metrics
- Salesforce Enhances Marketing And Commerce Clouds, Adds Several App Partners
- Are Consumers Really Receptive To Ad Messages?
- Automotive TV Spending Up Nearly 38% In May
- Zenith Issues 'Minor Downgrade' To Global Ad Outlook, U.S. Remains Unchanged
- Samsung Partners With Razorfish To Expand Web3 Presence On Discord
- Return On Insight: The New ROI In Digital Marketing
- Procurement If You Want It: Most Marketers Eschew Inside Help When Sourcing Products
- Direct Marketing Club Of New York Rebrands As Marketing Club Of New York
- ROI Whacked: Apple's ATT Hurts Results, And So Will The Death Of The Cookie
- How Apple Kickstarted The New Golden Age Of Consumer Targeting
- Search & Performance Marketing Daily - Tuesday, June 7, 2022
- Meta Developing 'Basic Ads' With Little Or No Data Targeting
- United States Is The Most Data-Breached Country
- Yandex Dashboard, First Search Project, Launched By Alliance For Securing Democracy
- Addendum: ANA Removes 'Ad Fraud' Analysis, Kills Link
- 'Subprime' Ad Pundit Joe Marchese To Chair Attention-Based Startup
- Mid-Year Perspective: Some Marketing Successes
- Startups, Here's 6 Basic Steps To Begin Your Digital Advertising
- Political Ads Miss As Much As 40% Of Voters Due To Traditional Buying Strategies
- Burger King Whopper Cares About One Thing: Flaming-Hot Grilling
- How To Stop Wasting Your Money In Retail Media
- Search & Performance Marketing Daily - Monday, June 6, 2022
- Would Apple Introduce A Privacy Search Engine To Compete With DuckDuckGo?
- Microsoft Completes Xandr Acquisition From AT&T
- Yandex CEO Arkady Volozh Steps Down After EU Imposes Sanctions
- Apple Makes Updates To Search In Mail, Spotlight And Safari
- Google Keyword Searches For Budgeting Up
- Ghostery CEO Calls Out Google, Microsoft For 'Redirecting Attention' Away From Privacy
- FTC To Revamp Digital Advertising Guidance
- Two-Thirds Of Marketers Plan To Invest More In Social, Web3
- Startups, Here's 6 Basic Steps To Begin Your Digital Advertising
- Orphaned Carts: Why Shoppers Give Up On The Buying Process
- Ahrefs Invests $60M To Build Search Engine That Rewards Content Creators
- Search & Performance Marketing Daily - Friday, June 3, 2022
- Apple Search Engine Rumors Resurface Ahead Of WWDC 2022 Conference
- Neuro-Insight Shows How The Brain Reacts To Sound In Advertising
- Advertisers Urged To Cut Carbon Footprint: Fifty-Five Analyzes The Data
- Meta Announces Facebook, Instagram Reels Updates To Boost Use And Discovery
- Big Tech Stock Declines Will Drag Down Performance Media
- Google Will Be 'Tool For Extremists' In Post-Roe World, Groups Warn
- Disruption: Change Foods CMO's Ingredient For Career, Life & Sustainable Cheese
- Want to Develop Your Agency? Establish Your Unique Expertise
